What is GrooveFunnels? (What is it Used For & Who Should Use It?)

in Sales Funnel Builders

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GrooveFunnels is a platform that allows you to build sales funnels. It allows you to sell both digital and physical products. It is a part of a suite of tools called Groove.cm that helps you build your website and grow your online business.

If you are already running an online business, Groove.cm can replace up to 18 marketing apps you might be paying for. It features email automation, webinars, CRM, web hosting, video hosting, a help desk, and much more.

If you have already read my GrooveFunnels review then you know it’s a tool I recommend. In this article, I’ll dive into what GrooveFunnels can be used for and who it is for.

What is GrooveFunnels?

what is groovefunnels used for

GrooveFunnels is a funnel builder tool part of Groove.cm. It allows you to build sales funnels using an easy drag-and-drop builder. It’s a no-code tool that lets you build an entire sales funnel without needing any programming knowledge.

Building a sales funnel traditionally requires a team of web designers, developers, and marketers. GrooveFunnels allows you to do it all by yourself.

GrooveFunnels competes with sites like ClickFunnels but offers more than just a funnel builder. That’s because it’s a part of the Groove.cm platform. Groove.cm gives you access to over a dozen tools for one monthly price.

The best part about using GrooveFunnels over tools like ClickFunnels is that you get access to all the other marketing tools that come with a Groove.cm membership.


Conversion-Optimized Templates

Unlike other sales funnel builders, GrooveFunnels doesn’t just provide you with many templates. It provides you with templates built by experts and designed to convert. These templates have been tested and have proven to convert.


GrooveFunnels offers 3 different types of funnels to choose from, each with its own advantages. If you are launching a SaaS product, there’s a funnel for that.

If you’re launching a book, there’s a book funnel that first sells your book and then promotes your higher-priced products, such as courses. And, of course, there’s a funnel that allows you to give away a product (such as a small eBook) for free and then promote your paid products.

Build a Membership Site

Whether you want to sell online courses or build a paid membership site for your content, you can do it all with GrooveFunnels. The best part? You don’t need to buy any other tools.

GrooveMembers, which is a part of the Groove.cm family, allows you to sell memberships on your website. You can use it to create membership plans for your online courses.

Or you can create a paywall on your website where your visitors have to subscribe to a paid membership to access your best content.

Building a membership site with any other platform is a huge hassle, not because it would be difficult, but because you’d need to buy and integrate a dozen different marketing tools if you want to be successful.

But with your GrooveFunnels membership, you get access to a suite of marketing tools that will help you take your business from zero to millions.

Email Marketing Automation

Email Marketing is a part of every winning marketing strategy. You need to invest in email marketing to build a successful online business. GrooveMail makes it really easy to conquer email marketing.

You can use GrooveMail to send one-off email blast promotions to your entire list or create a complete automated system that sends emails when certain events are triggered.

The best part about GrooveMail is that it has dozens of eye-catching templates designed by experts. With GrooveMail, you don’t have to find a template that works with trial and error.

GrooveMail can send newsletters, one-off promotions such as Black Friday, sales emails, and anything in between. You can use GrooveMail to create complex automations that engage your subscribers and reengage your old customers.

Because GrooveMail is a part of the same family as GrooveFunnels, you can enjoy built-in integrations.


Displaying social proof is a proven way to convert more visitors. Don’t know what that is?

If you display the number of email subscribers you already have in your newsletter sign-up form, people are more likely to sign up. This goes for every other action you can think of, including buying products.

GrooveProof allows you to display popups on the side of the screen that tell your website visitors that your products are selling like hotcakes. Similar tools cost an arm and a leg to purchase, but GrooveProof comes free with your membership.

It is highly customizable. It not only adds urgency to your sales pages but also adds social proof.

Affiliate Marketing

GrooveFunnels also offers a powerful tool called GrooveAffiliate. It allows you to create an affiliate program for your products and services. It also makes it easy to manage all your affiliates.

Creating an affiliate program for your online business is like hiring a sales force of thousands of people without having to pay them a dime upfront. You only have to pay your affiliates a part of the sale—their commission.

With GrooveAffiliate, you can track sales and commissions. It’s a powerful tool that can compete with its industry’s giants. It even allows offering rewards to your top affiliates. You can incentivize your top affiliates to promote your product over your competitors with rewards.


If your business doesn’t already have a website, you can use GroovePages to create your website. It’s a drag-and-drop website builder that offers an easy-to-learn interface.

It offers dozens of beautiful templates to choose from that will help you stand out from the crowd. These templates are optimized for conversions and are made by professional designers.

The best part about this tool is that it allows you to customize all aspects of your website’s design. If you don’t like any of the templates, you can create your own design using hundreds of pre-designed blocks that you can use.

You can use this tool to host an unlimited number of websites. With GroovePages, you don’t need to worry about web hosting and upgrading or managing servers.

GroovePages is one of the easiest website builders on the market. You can use it even if you don’t have any technical experience.

Pros and Cons


  • An all-in-one suite of tools for building a successful online business. The Groove.cm membership which GrooveFunnels is a part of, offers all the tools you’ll need to build and grow a successful online business. You get 18 apps.
  • A free plan to test out the platform. You can test out all the apps on the free plan.
  • Sell physical and digital products. You can use GrooveFunnels to sell anything you want.
  • Lots of different templates to choose from. All templates are optimized for conversions and are created by industry experts.
  • Well-integrated with all other tools in the Groove.cm toolbox. Rather than integrating a bunch of different tools together and hoping that they work, you can rest assured that everything will just work with Groove.cm.
  • Email Marketing Automation. Use GrooveMail to create powerful automated email marketing campaigns. It comes with dozens of templates to choose from for all occasions, including follow-up, newsletters, promotions, etc.
  • Sell online courses and paid memberships. Start selling online courses and paid memberships today.
  • Design your website on your own using a drag-and-drop builder. GroovePages allows you to create your website on your own. It offers dozens of beautiful templates to choose from. It even allows you to build your own designs from scratch.


  • It can be a little difficult to learn if you are a beginner. Because of how many apps this platform has to offer, there is a small learning curve.
  • Some users have complained about buggy behavior. Take these customer reviews with a grain of salt. Groove is a huge platform with over a dozen different apps. You’re bound to run into an error or two every now and then if you use it every day.
  • Pricing can be a bit expensive if you are just starting out.
  • It is not as advanced and slick as a traditional sales funnel builder like ClickFunnels.

Wrap Up

Thousands of entrepreneurs trust GrooveFunnels. It’s the fastest way to build an online business.

Start Building Your Sales Funnels for Free with GrooveFunnels

Create powerful sales funnels with GrooveFunnels - the all-in-one platform for selling digital and physical products online. Get started with GroovePages, the advanced landing page and funnel builder, and GrooveSell, the powerful sales and affiliate platform, both 100% free.

Not only that, it offers all the tools you’ll need to grow your business. It allows you to build sales funnels from start to finish. It also allows you to do webinars, automate email marketing, sell memberships, and much more.

If you are considering starting an online business, you cannot go wrong with GrooveFunnels. It’s hands-down one of the best platforms for building websites, online stores, and membership sites.

How We Review Sales Funnel Builders: Our Methodology

When we dive into testing sales funnel builders, we’re not just skimming the surface. We’re getting our hands dirty, exploring every nook and cranny to understand how these tools can truly impact a business’s bottom line. Our methodology isn’t just about ticking boxes; it’s about experiencing the tool just as a real user would.

First Impressions Count: Our evaluation begins with the sign-up process. Is it as easy as a Sunday morning, or does it feel like a Monday morning slog? We look for simplicity and clarity. A complicated start can be a big turn-off, and we want to know if these builders understand that.

Building the Funnel: Once we’re all set up and in, it’s time to roll up our sleeves and start building. How intuitive is the interface? Can a beginner navigate it as smoothly as a pro? We build funnels from scratch, paying close attention to the variety of templates and customization options. We’re looking for flexibility and creativity, but also efficiency – because in the world of sales, time is indeed money.

Integrations and Compatibility: In today’s interconnected digital world, a sales funnel builder needs to be a team player. We test integrations with popular CRMs, email marketing tools, payment processors, and more. Seamless integration can be the make-or-break factor in a funnel builder’s usability.

Performance Under Pressure: What’s a great-looking funnel if it doesn’t perform? We put these builders through rigorous testing. Loading times, mobile responsiveness, and overall stability are under our microscope. We also delve into the analytics – how well can these tools track user behavior, conversion rates, and other critical metrics?

Support and Resources: Even the most intuitive tools can leave you with questions. We evaluate the support provided: Are there helpful guides, responsive customer service, and community forums? We ask questions, hunt for solutions, and gauge how quickly and effectively the support team responds.

Cost vs. Value: Lastly, we evaluate the pricing structures. We weigh the features against the costs, looking for value for money. It’s not just about the cheapest option; it’s about what you get for your investment.

For more information about our review process, click here.

About Author

Matt Ahlgren

Mathias Ahlgren is the CEO and founder of Website Rating, steering a global team of editors and writers. He holds a master's in information science and management. His career pivoted to SEO after early web development experiences during university. With over 15 years in SEO, digital marketing, and web developmens. His focus also includes website security, evidenced by a certificate in Cyber Security. This diverse expertise underpins his leadership at Website Rating.

WSR Team

The "WSR Team" is the collective group of expert editors and writers specializing in technology, internet security, digital marketing, and web development. Passionate about the digital realm, they produce well-researched, insightful, and accessible content. Their commitment to accuracy and clarity makes Website Rating a trusted resource for staying informed in the dynamic digital world.

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