Top 15 Famous TikTokers in 2024 (and How Much They Earn)

in Online Marketing

TikTok has exploded in popularity. Right now it’s the 6th most popular social media platform. Many of its biggest stars have come out of nowhere but have gained stardom by making fresh, interesting, and engaging videos. Here is a list of the top 15 famous TikTokers right now.

When you’re TikTok famous, you can earn big bucks. Plus, you get invited to participate in lucrative brand deals and collaborations. The fame also opens other doors, such as branching into other professions like singing, releasing merchandise, and building a brand empire.

So who are the biggest TikTokers in 2024? And will you have heard of them all? 

While it’s likely you will recognize at least five names on this list, it’s also likely that you may never have heard of some individuals. Let’s discover who these people are.

The Top 15 TikTokers in 2024

Here’s the moment you’ve been waiting for, the 15 biggest TikTokers in 2024. And it’s a mixed bag.

Some of the biggest accounts are owned by existing celebrities such as The Rock and Will Smith, while many made their name – and their fortune – purely from TikTok.

One thing is for sure, they’re killing it on the platform, and most have many other interesting and lucrative business ventures happening on the side.

1. Khaby.Lame

Khaby Lame tiktok
  • Account Owner: Khabane Lame
  • No of Followers: 154.7 million
  • No of Likes: 2.4 billion
  • Net Worth: $15 million

Khaby Lame hails from Italy but was Senegalese born. His TikTok journey began when he lost his job in 2020 at the height of the COVID-19 pandemic.

Khaby quickly went viral thanks to his sarcastic mocking of ridiculous “life hack” videos and his signature deadpan expression. You will notice that Khaby never speaks in his videos, allowing them to be universally understood and received by a global audience.

Khaby has also become a sought-after collaborator, working with brands such as Hugo Boss, Xbox, Netflix, and Amazon Prime. And he works with other influencers such as Kendall Jenner and Hailey Baldwin to create exciting new content. 

Despite his growing fame, he remains down-to-earth and approachable, making him a beloved figure to his followers.

2. CharliDamelio

Charli D’Amelio tiktok
  • Account Owner: Charli D’Amelio
  • No of Followers: 149.8 million
  • No of Likes: 11.3 billion
  • Net Worth: $20 million

Charli gained a name for herself on TikTok thanks to her singing and dancing videos. Joining the platform in 2019, Charli began by dancing with her friends to popular songs.

Charli is a trained dancer and teacher, so her choreography is compelling and appeals to a wide audience. She has a casual, natural, and effortless style that her followers frequently try to emulate.

She has perfected the aspects of a TikTok dance performance that make it go viral, such as the use of facial expressions, hand gestures, rhythm, and the smoothness of the routine.

Alongside dancing, Charli stars in her own reality TV show and has released a clothing line with her older sibling Dixie.

3. BellaPoarch

Bella Poarch tiktok
  • Account Owner: Bella Poarch
  • No of Followers: 92.8 million
  • No of Likes: 2.2 billion
  • Net Worth: Unclear but estimated around $2 million

Bella Poarch is a Filipina American that shot to fame in 2020 with her Millie B’s “M to the B” lip-syncing video. Viewers loved the head bopping and cute facial expressions, so she quickly amassed a huge following.

Her page consists of many lip-syncing videos, trending dance routines, and fashion and anime costume displays.

The star recently branched out into singing for real and has released her debut single, “Build a Bitch”, which tackles unrealistic Asian beauty standards. Plus, she has previously released a clothing line titled “RIPNDIP x Paca Collaboration.”

4. Addisonre

Addison Rae Easterling tiktok
  • Account Owner: Addison Rae Easterling
  • No of Followers: 88.9 million
  • No of Likes: 5.8 billion
  • Net Worth: $15 million

Addison Rae is a former competitive dancer that gained a massive TikTok following in 2019 thanks to her dance videos. This is no small feat considering she actually downloaded the app “for a joke.”

She was also part of the TikTok collaborative group The Hype House and has multiple brand deals with FashionNova, Uptown, Cheapskate, and Chantilly Boutique.

Since finding TikTok fame, Addison has released her debut single, “Obsessed,” and is now pursuing an acting career. She also has sought-after beauty and merchandise lines available.

5. MrBeast

Jimmy Donaldson MrBeast tiktok
  • Account Owner: Jimmy Donaldson
  • No of Followers: 75.7 million
  • No of Likes: 707.8 million
  • Net Worth: $100 million

If you’ve ever watched YouTube, you will have likely been recommended one of MrBeast’s videos. He’s currently the most popular YouTuber with a whopping 132 million subscribers. He is also tipped to become the first content creation billionaire.

He’s known for creating wacky challenges and giving away huge sums of cash and generous prizes. He’s also big into philanthropy and does an enormous amount of work for charity.

Naturally, when Jimmy joined TikTok, it wasn’t difficult to quickly gain a large following on the platform as many of his fans followed him over from YouTube. He regularly posts sneak peeks and video shorts of his antics.

6. Zachking

Zach King tiktok
  • Account Owner: Zach King
  • No of Followers: 73.1 million
  • No of Likes: 949.7 million
  • Net Worth: $3 million

Zach King made his name on the short-lived Vine platform and is famed for creating amazing illusions and magic videos. Many of them are so clever no one can work out how he achieves them, although Zach claims it’s simply down to clever post-production editing.

Since moving over to TikTok, he has a loyal following that eagerly awaits the next eye-popping video that he has dubbed “digital sleight of hand.”

As well as TikTok fame, Zach is big on YouTube and collectively has almost 100 million followers across platforms.

7. Willsmith

Will Smith tiktok
  • Account Owner: Will Smith
  • No of Followers: 72.9 million
  • No of Likes: 508 million
  • Net Worth: $359 million

Will Smith needs no introduction. This Hollywood megastar has had a rich career starring in dozens of blockbuster films. Let’s also not forget his beginnings with the iconic Fresh Prince of Bel Air.

Many thought his career was over when he infamously slapped Chris Rock in 2022. However, he remains ever-popular and loved by his fanbase.

Will frequently posts videos of what he is up to, family moments, and comedic skits. His genuine and relatable persona keeps the 54-year-old relevant, even though he is around 30 years older than the average TikTok user.

8. Kimberly.loaiza

Kimberly Loaiza tiktok
  • Account Owner: Kimberly Loaiza
  • No of Followers: 72.4 million
  • No of Likes: 4.5 billion
  • Net Worth: $8 million

Kimberly was originally an established YouTube-based vlogger who focused on creating challenges, tags, and tutorials for her followers. 

Her YouTube channel has over 39 million subscribers, while her Instagram profile has over 36 million followers, so naturally, it wasn’t hard for her to quickly create a large TikTok fanbase.

Hailing from Mexico, Kimberly’s channel is entirely Spanish and is the most followed non-English speaking channel worldwide.

In 2019 she launched her singing career, and in 2020 she had a massive hit with the song “Don’t Be Jealous,” which topped the charts in numerous Spanish-speaking countries.

9. Cznburak

Burak Özdemir Cznburak smiling chef tiktok
  • Account Owner: Burak Özdemir
  • No of Followers: 69.1 million
  • No of Likes: 1.3 billion
  • Net Worth: $11 million

Known as the “Smiling Chef,”  Burak is indeed a chef and a successful restauranteur. The Turkish star owns four restaurants in Turkey and Dubai. 

He gained TikTok fame through his cheerful and smiley persona while preparing and presenting Turkish recipes and large-size dishes. In 2021 he created and cooked the world’s largest pizza in a homemade brick oven.

The chef has also featured many high-profile celebrities on his channel, including Cristiano Ronaldo, Will Smith, and Khaby Lame.

10. Therock

Dwayne Johnson The Rock tiktok
  • Account Owner: Dwayne Johnson
  • No of Followers: 66.1 million
  • No of Likes: 430.6 million
  • Net Worth: $800 million

Like Will Smith, The Rock also needs no introduction. Over the decades, the Hollywood A-lister has starred in a plethora of blockbuster films and has become a much-loved public figure.

Starting life as a pro wrestler, The Rock made his move into acting and quickly established himself as a star in the action and thriller genres. Despite his hulking appearance, The Rock is known for his gentle and approachable personality, which makes him appear down-to-earth and hugely likable. 

The Rock rose through the TikTok fame ranks thanks to his rap debut on Tech N9ne’s song “Face Off.” It quickly became a meme and went viral. His videos since then have been life advice, motivational, and general snippets about his life and fitness regime.

11. Domelipa

Dominik Elizabeth Resendez Robledo domelipa tiktok
  • Account Owner: Dominik Elizabeth Resendez Robledo
  • No of Followers: 63.6 million
  • No of Likes: 3.8 billion
  • Net Worth: This information is unclear, but it’s speculated to be between $1 million – $5 million

Dominik Robledo is a Mexican YouTuber, Instagram, and TikTok star better known as “Dom” or “Domelipa.” She has been uploading videos to social media since 2018 and now works with well-known content creation collectives such as CheliHouse and Strangers Team.

Her content includes fun and light-hearted videos, tutorials, dancing, lip-synching, and gymnastics. She has also branched into modeling and modeled for famous brands such as Adidas and Huawei.

In addition to everything above, the young star has also released her own clothing line and has been featured in many different publications.

12. Dixiedamelio

Dixie Jane D'Amelio tiktok
  • Account Owner: Dixie Jane D’Amelio
  • No of Followers: 57.4 million
  • No of Likes: 3.3 billion
  • Net Worth: $10 million

If the name sounds familiar, it’s because Dixie is the elder sister of Charli D’Amelio. And despite her sister’s fame, Dixie has managed to become a star in her own right.

Where Charli excels at dancing, Dixie is a talented singer, and after releasing her first single, “Be Happy,” in July 2020, she went on to enjoy huge popularity and music success.

Aside from singing, Dixie has released a clothing line with her sibling called “Social Tourist” and stars alongside her family in the reality series “The D’Amelio Show.”

13. Jasonderulo

Jason Derulo tiktok
  • Account Owner: Jason Derulo
  • No of Followers: 57 million
  • No of Likes: 1.2 billion
  • Net Worth: $16 million

Jason Derulo is an American singer, songwriter, and musician, and he’s been on the scene for a number of years. He had his first no 1 Billboard hit in 2009 with “Whatcha Say” and has released six studio albums to date.

He’s also an established songwriter and has penned lyrics for huge names such as Pitbull, Justin Bieber, Lil Wayne, and Diddy.

Despite having a huge hand in the music industry, Jason made himself popular on TikTok by posting fun and silly content such as comedy sketches, pranks, and skits. 

He credits himself as being one of the first TikTok content creators to move away from dancing to creating other types of videos, but this claim has not been backed up by official sources.

14. Bts_official_bighit

Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook BTS tiktok
  • Account Owners: Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook
  • No of Followers: 57 million
  • No of Likes: 924.6 million
  • Net Worth: Jin $20 million, Suga $20 million, J-Hope $20 million, RM $20 million, Jimin $20 million, V $20 million, and Jungkook $20 million

BTS is a much-loved South Korean “K-Pop” boy band. They were plenty famous before TikTok came along and had managed to reach fame on a global scale. 

The seven-member band was the first K-Pop band to top the charts in the US, was the first Korean act to perform at the Grammys, and their music video “Dynamite” became the most viewed video on YouTube in less than 24 hours.

Their fanbase stretches from East to West, so it stands to reason they had no trouble entering the charts for the most followed TikTok accounts.

Their TikTok account features dancing, more dancing, behind-the-scenes exclusives, and promotional videos.

15. Spencerx

Spencer Polanco Knight tiktok
  • Account Owner: Spencer Polanco Knight
  • No of Followers: 55.4 million
  • No of Likes: 1.3 billion
  • Net Worth: $5 million

Last but not least, we have Spencer Knight, an American famed for his killer beatboxing skills. Like others, Spencer started on YouTube but moved over to TikTok when the platform started getting big.

His videos feature his music and fast-paced beatboxing, along with comedic sketches and original tunes. Spencer has also been fortunate enough to collaborate with A-listers such as Alicia Keys and Sean Kingston.

He is a full-time content creator but has also been known to dabble in NFTs and is working on his music off TikTok. The star also has several lucrative brand deals and has performed for the likes of Coca-Cola, Vans, Yelp, and Pepsi.

Frequently Asked Questions

Summary – Most Famous TikTokers and Their Net Worth in 2024

There’s hope for anyone wanting to try out TikTok fame for size. While it’s true that several top TikTokers were already established celebrities, many have the platform to thank for their ongoing success and fortunes.

And while you may not earn a killing from the platform itself, the lucrative side-projects, collaborations, and brand deals are usually more than enough to allow you to live comfortably.

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About Author

Matt Ahlgren

Mathias Ahlgren is the CEO and founder of Website Rating, steering a global team of editors and writers. He holds a master's in information science and management. His career pivoted to SEO after early web development experiences during university. With over 15 years in SEO, digital marketing, and web developmens. His focus also includes website security, evidenced by a certificate in Cyber Security. This diverse expertise underpins his leadership at Website Rating.

WSR Team

The "WSR Team" is the collective group of expert editors and writers specializing in technology, internet security, digital marketing, and web development. Passionate about the digital realm, they produce well-researched, insightful, and accessible content. Their commitment to accuracy and clarity makes Website Rating a trusted resource for staying informed in the dynamic digital world.

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