ClickFunnels Pricing Plans Explained

in Sales Funnel Builders

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ClickFunnels helps you build marketing funnels that convert prospects into customers. It is used by thousands of businesses around the world. Here I’m going to explain how the ClickFunnels pricing structure works so you can pick the best plan for you and your budget.

From $127 per month

Start Your ClickFunnels 14 Day FREE Trial TODAY

It is built to be easy enough for beginners but also advanced enough for seasoned marketers. If you are considering a ClickFunnels subscription, read my review of ClickFunnels pricing to determine which plan is the best for your business.

Find out which plan is best for you + ways you can save money 🤑

Version 2.0 Pricing Plans (and What’s Included)

TL;DR: How much is ClickFunnels? The basic plans cost $127 per month and give you 20 funnels to be created on one website. 

If you have read my ClickFunnels review then you know that ClickFunnels offers three pricing plans that help you scale your funnels as your business grows.

Their pricing starts at $127 per month. If that sounds like a lot to you, wait till you read about all the good stuff that you get with your ClickFunnels subscription.

FeaturesClickFunnels BasicClickFunnels ProClickFunnels Funnel Hacker
Monthly Pricing$147 per month$197 per month$297 per month
Annual Pricing (discounted)$127 per month (Save $240/year)$157 per month (Save $480/year)$208 per month (Save $3,468/year)
Admin Users1515
Pages, Products, Workflows, EmailsUnlimitedUnlimitedUnlimited
Share FunnelsNoYesYes
Affiliate Program. API Access. Liquid Theme Editor. CF1 Maintenance Mode PlanNoYesYes

In October 2022, ClickFunnels 2.0 was launched.

CF 2.0 is a highly anticipated release of new and improved features.

The ClickFunnels 2.0 platform has LOADS of brand-new features and tools that the original ClickFunnels didn’t have, making it a truly all-in-one platform.

All ClickFunnels plans come with loads of bonuses:

clickfunnels bonuses
Get started with ClickFunnels
(14-day free trial)

What do you get with your ClickFunnels subscription?

A powerful drag-and-drop builder for creating landing pages, websites, and e-commerce sites

drag and drop page builder

ClickFunnels offers a very simple drag and drop landing page builder that you can learn in a couple of minutes. It lets you build and publish landing pages within minutes. You don’t need to be a web designer, a conversion expert, or a marketing expert to build a landing page.

All you have to do is pick a premade design and customize it with a simple drag and drop interface.

You can edit and change anything on the page you don’t like by simply clicking on it. You can add new elements or change the order of the ones that are on your page by simple drag and drop.

The best part of building sales funnels with ClickFunnels is that it comes with hundreds of pre-made templates that are proven to convert visitors into customers. This removes all the guesswork and lets you build high-conversion landing pages without any design or marketing experience.

Sell directly from your funnels

clickfunnels sales funnels

ClickFunnels not only lets you build landing pages that convert like magic but it also lets you sell your products directly from your funnel. That means you can start selling with ClickFunnels without having to hire a web developer to connect your website to a payment gateway.

ClickFunnels supports a lot of different payment gateways that you can connect to your landing pages with just a few clicks. This lets you accept payments from your customers directly in your funnel without breaking the flow.

On the starter plan, you can connect up to 3 different payment gateways. This gives your customers more options to pay which may increase your revenue. You can connect any of the supported payment gateways without touching a single line of code.

Create memberships without third-party tools

clickfunnels membership funnels

Creating membership sites can cost a lot of money if you build a custom site or if you buy membership software to install on your website. Fortunately, ClickFunnels offers a simple interface to help you build and manage a membership area on your website. You can sell a monthly subscription or a one-time pass to your membership area.

ClickFunnels offers an easy interface to manage the content that your website members have access to. It also lets you create different plans that offer access to different levels of content.

It’s an all-in-one solution to let you manage everything from your course curriculum to your website members.

1-click upsells

one click upsells

Upsells can add thousands of dollars in additional revenue to your business every month. ClickFunnels lets you upsell your customers on the cart page and the checkout page.

You can add simple 1-Click Upsells to your funnel. They make it easy for your customers to purchase a different, more expensive product if they change their mind at any point.

This not only gives your customers a chance to reconsider your higher-priced alternative product but it also makes it much more likely that they would go for the higher-end version of your product.

ClickFunnels lets you add any kind of an upsell to your landing pages. It could be anything from a physical product to an online course. If you sell an online course, you could ask your customers to consider a higher-priced version of your course that includes, say, a 1-on-1 coaching call with you.

Upsells can help your customers make better decisions about your products. Your customers can add these products to their carts with just one click. What was previously a luxury for eCommerce businesses that required hiring web developers, can now be done within minutes using ClickFunnels.

It lets you create 1-Click upsells without requiring any third-party tools or coding. With ClickFunnels, you aren’t limited to adding upsells on the Checkout and Cart page, you can even add upsells after the user has checked out.

This way, your users could upgrade to a higher-end product without having to go through the entire checkout process for a second time.

Follow-up funnels

follow up funnels

Follow-Up Funnels is a ClickFunnels tool that lets you automate your email marketing and other messaging. Follow-Up Funnels let you send automated messages to your customers based on triggers such as the links they clicked or the products they bought or the country they are from.

It lets you automate your email marketing funnel to increase your revenue and promote your products to anyone who buys your product. You can even send promo emails to the people who signed up but didn’t buy.

Email automation can help you rake in thousands of dollars in revenue each month. The best part is that it doesn’t cost anything. Unlike Facebook Ads that charge you every time someone clicks your ads, Email Marketing is completely free.

Other Email Marketing tools such as MailChimp and Constant Contact can charge you up to thousands of dollars every month. But ClickFunnels offers you email marketing automation completely free.

ClickFunnels collects information about your customers and prospects such as what links they clicked, what pages they visited, what Facebook Ad campaign they came from, etc. You can use all this information to create automated email funnels that turn your leads into subscribers.

Create an affiliate program without third-party tools

clickfunnels affiliate programs

ClickFunnels affiliates help you grow your business without you having to lift a finger to bring in new customers. They send their audience your way for a small commission. This commission could be a fixed amount or a percentage of the customer’s cart value. Most businesses pay thousands of dollars every month in tools that help you create affiliate programs, track sales, and manage your affiliates.

But with ClickFunnels, you can create an affiliate program, set up commission rates, and manage your affiliates for free. It comes with a built-in tool called BackPack that lets you create and manage an affiliate program for your business using a simple interface.

Once you set it up, it takes care of everything from tracking sales to automatically paying out the affiliates who bring in sales. It calculates the commission every time there’s a sale and adds that commission to the affiliate’s balance. You can pay this balance manually or you can automate it using ClickFunnels.

Another great thing about ClickFunnels is that it comes with a simple dashboard that lets you manage everything and it offers in-depth analytics to help you make better business decisions.

Which Plan is Right For You?

ClickFunnels offers three different pricing plans that scale with your business. If you are considering signing up for ClickFunnels but can’t decide which plan is right for your business, let me make it easy for you.

Get the Starter Basic plan If:

  • You Are Just Starting Out: If you have never built a funnel before, this is the best plan for you. You might want to start with a Pro plan because it comes with more features. But trust me, if you are a beginner, you won’t need all those features. Plus you can always upgrade later as your business grows.
  • You Don’t Need Many Funnels: If you believe 20 funnels are enough for you then stick with plan. 20 online sales funnels are normally more than enough for a small business.
  • You Don’t Need to Create Courses or Send Emails: The basic plan only allows for three online courses to be created and only 10k email contacts. If you don’t intend to sell courses or send emails then this is the plan for you.

Get the ClickFunnels Pro plan if:

  • You Need More Than 20 Funnels: Even if you only own one business, you will want to make more than one type of funnel for your business. If you create different funnels for different types of traffic, you will convert leads into customers a lot more easily. You will want to create separate funnels for separate Facebook Ads. So, if your business is already growing, this is the plan I recommend starting with. It lets you build unlimited funnels.

Get the Funnel Hacker plan if:

  • You Own a LOT of Businesses or Brands: This plan lets you manage 3 websites and 9 domains from one ClickFunnels account. If you own a lot of businesses, this is the plan to go for. It also offers unlimited Funnels, Pages, Products and Workflows and Follow-Up Funnels.
  • You Want Priority Phone Support: This is the only plan that gives you access to a VIP phone line that you can reach any time. It also offers priority chat support.
  • You want advanced features, such as Advanced Analytics, Affiliate Program, API Access, ShareFunnels, Liquid Theme Editor, and CF1 Maintenance Mode Plan

Questions & Answers

Our Verdict ⭐

ClickFunnels simplifies your online life by letting you build high-converting sales funnels without coding. Drag-and-drop landing pages, email marketing, memberships, and courses all in one place. Save time, boost conversions, and join a supportive community. It’s not for everyone, but if you’re serious about growing your business online, give ClickFunnels a try!

ClickFunnels features

  • Industry-leading high converting sales funnel building tool.
  • Intuitivie drag and drop page builder.
  • Built-in A/B split testing.
  • Funnel sharing between collaborators.
  • Pre-built templates optimized for conversions and sales.
  • One-click upsells and downsells.
  • FunnelFlix video courses and online training programs.
  • Payment gateways integration (Stripe, ApplePay, AndroidPay, PayPal,, NMI, Keap).
  • Marketing automation with Facebook and email platforms like Mailchimp.
  • Risk-free 14-day free trial.

ClickFunnels pros and cons



  • Limited customization options.
  • ClickFunnels pricing plans are quite expensive. There are other ClickFunnels alternatives to consider.
  • Not ideal for absolute beginners, comes with a learning curve.

How much does ClickFunnels cost?

Get started with ClickFunnels
(100% risk-free 14-day free trial)

How We Review ClickFunnels: Our Methodology

When we dive into testing sales funnel builders, we’re not just skimming the surface. We’re getting our hands dirty, exploring every nook and cranny to understand how these tools can truly impact a business’s bottom line. Our methodology isn’t just about ticking boxes; it’s about experiencing the tool just as a real user would.

First Impressions Count: Our evaluation begins with the sign-up process. Is it as easy as a Sunday morning, or does it feel like a Monday morning slog? We look for simplicity and clarity. A complicated start can be a big turn-off, and we want to know if these builders understand that.

Building the Funnel: Once we’re all set up and in, it’s time to roll up our sleeves and start building. How intuitive is the interface? Can a beginner navigate it as smoothly as a pro? We build funnels from scratch, paying close attention to the variety of templates and customization options. We’re looking for flexibility and creativity, but also efficiency – because in the world of sales, time is indeed money.

Integrations and Compatibility: In today’s interconnected digital world, a sales funnel builder needs to be a team player. We test integrations with popular CRMs, email marketing tools, payment processors, and more. Seamless integration can be the make-or-break factor in a funnel builder’s usability.

Performance Under Pressure: What’s a great-looking funnel if it doesn’t perform? We put these builders through rigorous testing. Loading times, mobile responsiveness, and overall stability are under our microscope. We also delve into the analytics – how well can these tools track user behavior, conversion rates, and other critical metrics?

Support and Resources: Even the most intuitive tools can leave you with questions. We evaluate the support provided: Are there helpful guides, responsive customer service, and community forums? We ask questions, hunt for solutions, and gauge how quickly and effectively the support team responds.

Cost vs. Value: Lastly, we evaluate the pricing structures. We weigh the features against the costs, looking for value for money. It’s not just about the cheapest option; it’s about what you get for your investment.

For more information about our review process, click here.

About Author

Matt Ahlgren

Mathias Ahlgren is the CEO and founder of Website Rating, steering a global team of editors and writers. He holds a master's in information science and management. His career pivoted to SEO after early web development experiences during university. With over 15 years in SEO, digital marketing, and web developmens. His focus also includes website security, evidenced by a certificate in Cyber Security. This diverse expertise underpins his leadership at Website Rating.

WSR Team

The "WSR Team" is the collective group of expert editors and writers specializing in technology, internet security, digital marketing, and web development. Passionate about the digital realm, they produce well-researched, insightful, and accessible content. Their commitment to accuracy and clarity makes Website Rating a trusted resource for staying informed in the dynamic digital world.

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