Wix vs Google Sites Website Builder Comparison

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Looking to build a website but unsure where to start? Our detailed comparison of Wix vs Google Sites will guide you through the pros and cons of each platform. Let’s make your website creation journey easier and more efficient. Stay tuned!

Overview

Wix and Google Sites are both popular website builders, but they have some key differences. Wix offers a user-friendly drag-and-drop interface, a wide range of templates, and advanced customization options. It’s great for individuals and businesses looking for creative control. On the other hand, Google Sites is more basic and suitable for simple websites or collaborative projects. It’s free and integrates seamlessly with other Google tools. So, if you’re looking for simplicity and collaboration, Google Sites is a good choice, but if you want more design flexibility, Wix is the way to go.

Wix

Wix

Free Plan: Yes

Free Trial: Yes

Price: From $16 per month

Official website: www.wix.com

Wix is best suited for small business owners, freelancers, and individuals seeking a user-friendly platform to create and manage a professional-looking website without needing coding skills.

Learn more about Wix

Google Sites

Google Sites

Free Plan: Yes

Free Trial: Yes

Price: From $Free – $0

Official website: sites.google.com

Google Sites Sites is best suited for individuals, small businesses, educators, and teams within organizations looking for a simple tool to create, collaborate on, and share webpages and intranets.

Learn more about Google Sites

Wix is a superb platform for website creation! Its intuitive interface, stunning templates, and excellent customer support made building my site a breeze. It’s perfect for beginners and professionals alike. Highly recommended! – Aiden R

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Google Sites is an exceptional tool, offering user-friendly interface and robust features. Simplifies website building, even for novices. Seamless integration with other Google services is a standout. A reliable, efficient, and innovative platform. Highly recommended! – Samantha M

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Wix offers a user-friendly interface, stunning templates, and excellent customer service. Ideal for beginners, highly recommended for website creation! – Pedro

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Easy website creation with intuitive interface. Few glitches, but excellent for beginners. Great integration with Google services. Recommended! – Lakshmi

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Fantastic service! Wix offers intuitive design and excellent customer support. Ideal for beginners, yet robust enough for professionals. My website creation was both effortless and enjoyable. Highly recommended! – Aditya

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Google Sites is an intuitive tool offering seamless website creation. Its user-friendly interface, ample templates, and robust features make web design accessible for all. Highly recommended. – Faisal

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Pros & Cons

This section explores the strengths and weaknesses of these two website builders.

Winner is:

When comparing Wix and Google Sites, Wix takes the lead as the overall winner. Wix offers a user-friendly interface, drag-and-drop functionality, and a wide range of customizable templates and designs. It also provides robust e-commerce features, SEO optimization, and reliable customer support. On the other hand, Google Sites lacks advanced customization options and e-commerce capabilities. While it integrates seamlessly with other Google products, it falls short in terms of design flexibility and customer support. For individuals and businesses aiming for a professional and feature-rich website, Wix is the better choice.

Wix

Wix

Pros:
  • User-Friendly Interface: Wix offers an intuitive drag-and-drop editor, making it accessible for users with little to no coding experience.
  • Wide Range of Templates: Wix provides a diverse selection of professionally designed templates for various industries and purposes.
  • Mobile Responsiveness: Websites built on Wix are automatically optimized for mobile devices, ensuring a seamless experience for users on different screens.
  • App Market: The Wix App Market offers a variety of third-party apps and plugins to enhance website functionality.
  • E-commerce Capabilities: Wix provides tools for creating and managing online stores, with features like product listings, shopping carts, and payment gateways.
  • Multimedia Integration: Users can easily incorporate images, videos, audio, and other multimedia elements into their websites.
  • SEO Tools: Wix offers built-in SEO features, helping users optimize their websites for better search engine visibility.
  • Regular Updates: Wix frequently introduces new features and improvements to its platform, keeping up with industry trends.
  • Reliable Hosting: Wix handles hosting and provides secure and reliable infrastructure for websites.
  • Free Plan: Wix offers a free plan with basic features, allowing users to build and publish websites without upfront costs.
Cons:
  • Template Limitations: While Wix offers many templates, customization can be limited, especially for more advanced design changes.
  • Long-Term Scalability: Wix might be less suitable for very complex or rapidly scaling websites, as customization options could become restrictive.
  • Ads on Free Plan: Wix displays its branding on websites created using the free plan, which might not be suitable for professional or business sites.
  • Limited Data Portability: Migrating a Wix site to another platform can be challenging due to the proprietary nature of its technology.
  • Performance Optimization: While Wix has improved, it might still lag behind some competitors in terms of performance and loading speeds.
  • E-commerce Transaction Fees: On certain plans, Wix charges transaction fees for online sales, impacting profitability for e-commerce businesses.
  • Custom Code Restrictions: Advanced users might find limitations in adding custom code for highly specific functionality.
  • Dependency on Wix: Users are tied to the Wix ecosystem, and moving away from it could be complex.
  • Limited Blogging Features: While Wix has a blogging feature, it might not be as comprehensive as dedicated blogging platforms.
  • Customer Support Variability: While Wix offers support, response times and quality can vary based on the plan and channel used.
Google Sites

Google Sites

Pros:
  • Free to use: Google Sites is completely free to use, even for businesses.
  • Easy to use: Google Sites has a drag-and-drop interface that makes it easy to create and customize your website without any coding knowledge.
  • Wide range of templates: Google Sites offers a wide range of templates to choose from, so you can create a website that looks professional and polished without having to start from scratch.
  • Collaboration tools: Google Sites allows you to collaborate with others on your website in real time. This is a great way to get feedback from others and to make sure that your website is up-to-date.
  • Integration with Google Workspace: Google Sites integrates with other Google Workspace apps, such as Google Docs, Google Sheets, and Google Slides. This makes it easy to add content from these apps to your website.
  • Secure and backed up: Google Sites websites are secure and backed up by Google. You can control who has access to your website and you can also set up a password to protect your website.
  • Analytics: Google Sites provides analytics that you can use to track traffic to your website and see how people are interacting with your content.
Cons:
  • Limited customization: Google Sites has some limitations when it comes to customization. You can’t change the underlying code of your website, so you’re limited to the customization options that Google provides.
  • Limited features: Google Sites doesn’t offer all of the features that you might find in a more advanced website builder. For example, you can’t create an online store or a blog with Google Sites.
  • Limited storage: Google Sites offers limited storage space for your website. If you need more storage space, you’ll need to upgrade to a paid plan.
  • No SEO features: Google Sites doesn’t offer any built-in SEO features. This means that you’ll need to do some extra work to make sure that your website is optimized for search engines.
  • Limited support: Google Sites has limited support options. You can’t contact Google directly for help, and the help center isn’t always up-to-date.

Website Building Features

This section compares the overall features of Wix vs Google Sites.

Winner is:

Wix and Google Sites are both user-friendly website builders, but they differ in several key areas. Wix offers a more versatile drag and drop interface, with a wider range of templates and designs to choose from. It also provides better value for money, with affordable pricing plans and advanced SEO features. Additionally, Wix offers built-in email marketing capabilities, strong security measures, and excellent customer support. While Google Sites is free and integrates seamlessly with other Google apps, it lacks the customization options and advanced features of Wix. Overall, Wix emerges as the winner for its superior features and flexibility.

Wix

Wix

  • Drag-and-Drop Editor: Wix offers an intuitive drag-and-drop editor that allows users to easily create and customize their websites without any coding skills.
  • Templates: Wix provides a wide range of professionally designed templates for various industries and purposes, helping users get started quickly.
  • Mobile Responsiveness: Websites created with Wix are automatically optimized for mobile devices, ensuring a seamless experience for users on smartphones and tablets.
  • App Market: The Wix App Market offers a variety of third-party applications and plugins that can be integrated into websites to add functionality such as forms, galleries, e-commerce, and more.
  • E-commerce: Wix allows users to set up online stores with features like product listings, shopping carts, payment gateways, inventory management, and order tracking.
  • Blog: Wix provides tools for creating and managing blogs, including post scheduling, commenting, and social media sharing options.
  • Multimedia Integration: Users can easily add images, videos, audio, and other multimedia elements to their websites to enhance visual appeal and engagement.
  • SEO Tools: Wix offers built-in SEO features like meta tags, customizable URLs, sitemaps, and tools to optimize your website’s visibility on search engines.
  • Analytics: Wix provides analytics tools that help users track website performance, visitor behavior, and other important metrics.
  • Domain Hosting: Users can purchase and connect custom domain names to their Wix websites, giving them a professional online presence.
  • Security: Wix provides SSL certificates and other security features to ensure data encryption and protect users’ websites and visitors’ information.
  • Social Media Integration: Wix allows users to integrate social media feeds, share buttons, and other social elements to connect with their audience on various platforms.
  • Membership and Community: Wix enables the creation of membership sites and online communities with features such as user registration, forums, and restricted content access.
  • Booking and Appointment System: For service-based businesses, Wix offers tools for scheduling and managing appointments directly on the website.
  • 24/7 Customer Support: Wix provides customer support through various channels, including email, phone, and online resources like help articles and video tutorials.
Google Sites

Google Sites

  • Drag-and-drop interface: Google Sites has a simple drag-and-drop interface that makes it easy to create and customize your website without any coding knowledge.
  • Templates and themes: Google Sites comes with a variety of templates and themes that you can use to get your website started quickly. You can also customize the colors, fonts, and layout of your website to match your brand.
  • Responsive design: Google Sites websites are responsive, meaning they will look good on any device, including computers, tablets, and smartphones.
  • Collaboration tools: Google Sites allows you to collaborate with others on your website in real time. You can share your website with others and they can edit it at the same time as you.
  • Integration with Google Workspace: Google Sites integrates with other Google Workspace apps, such as Google Docs, Google Sheets, and Google Slides. This makes it easy to add content from these apps to your website.
  • Security: Google Sites websites are secure and backed up by Google. You can control who has access to your website and you can also set up a password to protect your website.
  • Embedding options: Google Sites allows you to embed content from other websites, such as YouTube videos, Google Maps, and Twitter feeds. This makes it easy to add dynamic content to your website.
  • Analytics: Google Sites provides analytics that you can use to track traffic to your website and see how people are interacting with your content.
  • Custom domain name: You can purchase a custom domain name for your Google Sites website. This will make your website look more professional and it will be easier for people to remember your website address.

Ease of Use

This section focuses on ease of use and how beginner-friendly Wix and Google Sites are.

Winner is:

When it comes to the drag-and-drop interface and ease of use, Wix takes the crown over Google Sites. Wix offers a more intuitive and user-friendly experience, allowing you to effortlessly design and customize your website. With a wide range of templates and design options, Wix provides a seamless website building process. On the other hand, Google Sites lacks the same level of flexibility and customization, making it less user-friendly overall. If you’re looking for a hassle-free website building experience, Wix is the clear winner.

Wix

Wix

  • Intuitive interface: Wix’s user-friendly design empowers users, regardless of technical ability.
  • Drag-and-drop editor: Easily construct your site element by element, no coding required.
  • Customization: Offers countless customizable templates, enabling unique branding.
  • Freedom of design: Place elements anywhere, not restricted to grids or boxes.
  • Integrated tools: Variety of in-built tools for SEO, marketing, and analytics.
  • Rich media library: An extensive selection of images, videos, and graphics.
  • Mobile optimization: Automatically adjusts your site for mobile viewing.
  • App Market: Enhance your site’s functionality with numerous third-party apps.
  • Wix ADI: Artificial Design Intelligence creates a personalized site just for you.
  • 24/7 support: Always available to assist with any challenges.
Google Sites

Google Sites

  • Google Sites’ interface is simple and intuitive, making it user-friendly even for beginners.
  • The drag and drop functionality allows easy arrangement of elements with no coding required.
  • Customization options are abundant, enabling you to personalize your site with different themes, fonts, and colors.
  • The sidebar menu offers easy navigation and access to all essential tools.
  • Integrating content from Google Drive is seamless, allowing you to embed documents, slides, or forms.
  • The preview feature lets you view your site in different formats – desktop, tablet, or mobile.
  • Google Sites’ autosave feature ensures your work is always saved.
  • Sharing and collaboration are straightforward, akin to other Google applications.

Templates & Designs

This section looks at the themes of Google Sites and Wix in terms of in terms of customization, the number of templates, and templates for websites, and e-commerce sites.

Winner is:

When it comes to templates and designs, Wix clearly takes the lead over Google Sites. Wix offers a vast library of beautifully designed templates that are highly customizable, allowing users to create unique websites and e-commerce stores. With Wix, you’ll find a wide range of templates for various industries and purposes, including specific templates for e-commerce sites. On the other hand, Google Sites offers a limited number of basic templates that lack the customization options and professional appeal that Wix provides. Overall, Wix is the clear winner in terms of template variety, design flexibility, and customization options.

Wix

Wix

  • Wix offers over 500 customizable templates.
  • Categories include business, photography, online stores.
  • All designs are professional and visually appealing.
  • Templates support drag-and-drop editing.
  • User-friendly interface suitable for non-techies.
  • Mobile-optimized designs available.
  • Advanced design features like parallax scrolling.
  • Option for blank templates for unique designs.
  • Free and premium templates on offer.
  • Wix ADI creates a template based on your needs.
Types of Templates:
  • Online Clothing Store: A stylish e-commerce template designed for fashion and apparel businesses. It features a modern layout, product showcases, and a user-friendly shopping cart.
  • Personal Blog: A clean and elegant template tailored for bloggers, featuring a sleek design, customizable post layouts, and social media integration.
  • Fitness Studio: Ideal for fitness trainers or gyms, this template offers sections for class schedules, trainer profiles, testimonials, and online class bookings.
  • Restaurant & Cafe: A template designed for restaurants and cafes, with a menu display, reservation system, and gallery to showcase the dining experience.
  • Portfolio Showcase: Perfect for artists and creatives, this template highlights your work with customizable galleries, portfolios, and a visually appealing design.
  • Business Consulting: Geared towards consulting firms, this template offers sections for services, team profiles, client testimonials, and a contact form.
  • Online Art Store: This e-commerce template is designed for artists to sell their artwork online, featuring a gallery-style layout and a seamless shopping experience.
  • Travel Blog: Created for travel enthusiasts, this template includes interactive maps, travel diaries, and stunning visuals to document your adventures.
  • Interior Design: Tailored for interior designers, this template showcases design projects, offers a portfolio gallery, and provides contact options for potential clients.
  • Tech Gadgets Store: An e-commerce template for tech stores, featuring a sleek design, product displays, customer reviews, and an integrated checkout process.
Google Sites

Google Sites

  • Google Sites offers customizable templates for various purposes.
  • Options include business presentations, portfolios, team projects.
  • Templates can be personalized with unique text, images, and layouts.
  • Drag-and-drop design makes layout changes simple.
  • Features like collapsible text and image carousels enhance aesthetics.
  • Embed Google Docs, Sheets, and YouTube videos.
  • No coding skills required.
  • Responsive design ensures sites look good on all devices.
  • Collaborative editing allows team input.
  • Quick sharing using Google Drive.
Types of Templates:
  • Personal: These templates are perfect for creating a personal website to share your thoughts, photos, and interests.
  • Business: These templates are perfect for creating a business website to showcase your products or services.
  • Education: These templates are perfect for creating an educational website to teach others about a particular topic.
  • Non-profit: These templates are perfect for creating a non-profit website to raise awareness for a cause you care about.
  • Ecommerce: These templates are perfect for creating an online store to sell your products or services.
  • Simple: This is a simple template with a clean design. It is perfect for creating a personal or business website.
  • Modern: This is a modern template with a bold design. It is perfect for creating a business or ecommerce website.
  • Creative: This is a creative template with a unique design. It is perfect for creating a personal or portfolio website.
  • Minimalist: This is a minimalist template with a simple design. It is perfect for creating a personal or blog website.
  • Photography: This is a photography template with a layout that is perfect for showcasing your photos.

Apps & Integrations

This section explores what apps, plugins, and integrations Wix and Google Sites come with.

Winner is:

When it comes to apps, plugins, and integrations, Wix takes the lead over Google Sites. Wix offers a wide range of third-party apps and integrations, allowing users to enhance their website’s functionality with ease. From e-commerce tools to SEO plugins, Wix has you covered. On the other hand, Google Sites lacks the extensive app marketplace that Wix provides. While Google Sites offers basic integrations with Google Drive and other Google services, it falls short in comparison to Wix‘s robust offerings. Therefore, the overall winner in this category is Wix, providing users with more options to customize and optimize their websites.

Wix

Wix

  • Wix Bookings: A powerful tool for scheduling appointments, classes, and services directly from your Wix website. It offers booking management, calendar integration, and payment options.
  • Wix Forms: Create custom forms for various purposes, such as contact forms, surveys, event registrations, and more. Collect data and interact with your website visitors seamlessly.
  • Wix Stores: Transform your website into an online store with features like product listings, shopping carts, secure checkout, inventory management, and order tracking.
  • Wix Blog: Add a feature-rich blog to your website, complete with customizable post layouts, commenting, social sharing, and scheduling options.
  • Wix Forum: Create a community hub with a discussion forum where users can engage in conversations, share ideas, and interact with each other.
  • Wix Chat: Enable real-time communication with your visitors through a live chat feature, allowing you to provide instant support and answer questions.
  • Wix SEO Wiz: Improve your website’s search engine optimization (SEO) with tools that help you optimize content, meta tags, keywords, and other elements to increase visibility on search engines.
  • Wix Social Media Streams: Display your social media feeds directly on your website to keep visitors engaged and connected with your social channels.
  • Wix Video: Showcase and share videos on your website, whether they’re promotional videos, tutorials, vlogs, or any other type of video content.
  • Wix Events: Create and promote events on your website, allowing visitors to RSVP, purchase tickets, and stay updated on event details.
Google Sites

Google Sites

  • Elfsight: Elfsight offers a variety of plugins for Google Sites, including a contact form, a social media feed, a photo gallery, and a pricing table.
  • Widg.io: Widg.io offers a variety of free plugins for Google Sites, including a countdown timer, a pricing table, and a testimonial slider.
  • SitePal: SitePal offers a plugin for Google Sites that allows you to add voice to your website. This is a great way to make your website more engaging and user-friendly.
  • Formstack: Formstack offers a plugin for Google Sites that allows you to create and embed forms on your website. This is a great way to collect data from your website visitors.
  • Google Analytics: Google Analytics is a free plugin for Google Sites that allows you to track traffic to your website and see how people are interacting with your content.

Customer Support

This section explores the strengths and weaknesses of the customer support provided by Wix versus Google Sites.

Winner is:

When it comes to customer support, Wix takes the lead over Google Sites. Wix offers various channels for assistance, including phone, email, and a live chat option. Their customer support team is known for being helpful, responsive, and knowledgeable. On the other hand, Google Sites lacks direct customer support options, and users are mostly reliant on community forums for assistance. Overall, Wix‘s robust customer support offerings make them the clear winner in this category, ensuring that users can get the help they need promptly and efficiently.

Wix

Wix

  • Help Center: Wix offers an extensive online Help Center with a wide range of articles, tutorials, guides, and FAQs to assist users in navigating and using the platform effectively.
  • 24/7 Customer Support: Wix provides customer support around the clock, allowing users to get assistance at any time, regardless of their location.
    • Phone Support: Users can reach out to Wix’s support team via phone for personalized assistance and guidance.
    • Email Support: Wix offers email support, allowing users to send inquiries and receive responses from the support team.
    • Ticketing System: Some plans include access to a ticketing system, where users can submit specific requests or issues for resolution by the support team.
    • Community Forum: Wix has a community forum where users can interact with each other, share tips, ask questions, and seek advice from fellow Wix users.
    • Premium Support Plans: Wix offers premium support plans for users who want priority assistance, faster response times, and dedicated support.
  • Video Tutorials: Wix provides a library of video tutorials covering various topics, allowing users to learn visually and follow step-by-step instructions.
  • Webinars and Workshops: Wix occasionally hosts webinars and workshops on topics related to website building, design, marketing, and more.
  • Wix Blog: Wix maintains a blog that often features informative articles, updates, and tips to help users make the most of their website-building experience.
  • Social Media Channels: Wix is active on various social media platforms, where users can follow for updates, announcements, and even reach out for assistance.
  • In-Editor Help: The Wix editor includes in-app tooltips, explanations, and prompts to guide users as they build and customize their websites.
Google Sites

Google Sites

  • Help Center: The Google Sites Help Center is a great place to start if you have any questions about Google Sites. The Help Center has a variety of articles and videos that can help you with everything from creating your first website to troubleshooting problems.
  • Community Forums: The Google Sites Community Forums are a great place to connect with other Google Sites users and get help from the community. The forums are a great place to ask questions, share tips, and get feedback on your websites.
  • Live Chat: If you need immediate help, you can chat with a Google Sites expert live. Live chat is available 24/7.
  • Email Support: If you have a more complex issue, you can email Google Sites support for help. Email support is available Monday through Friday from 9am to 5pm Pacific Time.

Check out how Wix and Google Sites stack up against other website builder tools on the market.