Unbounce vs Strikingly Website Builder Comparison For 2023

In this detailed comparison of Unbounce vs Strikingly, we’ll dive into each platform’s strengths and weaknesses. Whether you’re a small business owner or a seasoned marketer, our expert insights will help you choose the right website builder for your unique needs. Let’s get started!

Overview
Pros & Cons
Website Building Features
Ease of Use
Templates & Designs
Apps & Integrations
Customer Support

Overview

Unbounce and Strikingly are both website builders that offer unique features and benefits. Unbounce is a powerful tool designed for creating high-converting landing pages with advanced marketing capabilities. With its drag-and-drop editor and A/B testing, Unbounce is perfect for marketers who want to optimize their campaigns. On the other hand, Strikingly is a user-friendly website builder that focuses on simplicity and mobile responsiveness. It offers a wide range of templates and is ideal for individuals or small businesses looking to quickly create a professional website.

Unbounce

Free Plan: No

Free Trial: No (but has refund policy)

Price: From $74 per month

Official website: www.unbounce.com

Unbounce is best suited for marketers, digital agencies, and small to medium-sized businesses looking to improve their online advertising results through optimized landing pages and conversion rate optimization.

Learn more about Unbounce

Strikingly

Free Plan: Yes

Free Trial: Yes

Price: From $6 per month

Official website: www.strikingly.com

Strikingly is best suited for individuals, entrepreneurs, and small businesses looking for a user-friendly platform to create and manage simple, stylish, and mobile-optimized websites with no coding required.

Learn more about Strikingly

Unbounce is a game-changer! Its intuitive interface, robust features, and exceptional customer service made creating and testing landing pages a breeze. A must-have tool for optimizing conversions. Highly recommend for businesses of all sizes. – Ronald I

Strikingly offers an intuitive and user-friendly platform for website creation. High-quality templates and excellent customer service make it a top choice. It’s perfect for beginners and pros alike. Highly recommend for seamless, striking website design! – George Q

Unbounce excels in landing page design, with easy-to-use features. Slight learning curve, but support is excellent. Highly recommended. – Henry

Strikingly offers intuitive design, rich templates, and excellent customer support. A few glitches, but overall a solid website builder. – Amelia

Unbounce is incredibly user-friendly. Boosted our conversion rates significantly. Exceptional customer service, insightful analytics, and customizable templates. Highly recommend for any digital marketing strategy. – Owen

Strikingly exceeded my expectations! User-friendly interface, stunning templates, and excellent customer support. Made website creation a breeze. Highly recommended for stress-free, professional results. Great value for money. – Sophia

Pros & Cons

This section explores the strengths and weaknesses of these two website builders.

Winner is:

Unbounce and Strikingly are both popular website builders, but they have their own strengths and weaknesses. Unbounce excels in creating high-converting landing pages with advanced features like A/B testing and dynamic text replacement. Strikingly, on the other hand, offers a user-friendly interface and beautiful templates for creating stunning websites. While Unbounce may have a steeper learning curve, it is the winner for businesses looking for powerful landing page optimization tools. However, for individuals or small businesses looking for simplicity and elegance, Strikingly is the better choice.

Unbounce

Pros:

Ease of Use: Unbounce offers an intuitive drag-and-drop interface, making it easy for users without coding skills to create and customize landing pages.
Conversion Focus: The platform is specifically designed for optimizing conversions, with features like A/B testing, dynamic text replacement, and conversion-centered elements.
Mobile Responsiveness: Unbounce ensures that your landing pages are mobile-responsive, providing a consistent user experience across different devices.
Customization: Users can customize templates and design elements to match their branding and unique needs, allowing for a personalized look and feel.
A/B Testing: Unbounce’s A/B testing capabilities enable users to test different variations of their pages and make data-driven decisions to improve conversions.
Integration Options: The platform integrates with various third-party tools, helping you connect with your preferred marketing and analytics platforms.
Lead Generation: Unbounce provides tools for creating lead capture forms and pop-ups, facilitating effective lead generation and list building.
Analytics and Insights: Users can access performance metrics and insights to track the effectiveness of their landing pages and campaigns.
Security: Unbounce offers SSL encryption and other security measures to protect data and ensure a secure browsing experience.

Cons:

Cost: Unbounce can be relatively expensive, especially for small businesses or individuals with limited budgets.
Learning Curve: While the platform is user-friendly, mastering advanced features and optimization strategies might require some learning and experimentation.
Limited E-Commerce Features: While Unbounce can be used for e-commerce, it might not offer the full range of features and customization options found in dedicated e-commerce platforms.
Template Limitations: While Unbounce provides templates, users might feel constrained by the available designs, especially if they have specific design preferences.
Complex Integrations: Integrating Unbounce with certain third-party tools or services might require technical expertise or additional setup steps.
Page Load Speed: Depending on design choices and integrations, Unbounce pages might experience slower load times compared to custom-coded solutions.
Limited Blogging and Content Management: Unbounce is primarily focused on landing pages, so if you need a full-featured content management system or blog, you might need to supplement it with another platform.

Learn more

Strikingly

Pros:

Ease of Use: Strikingly offers a user-friendly drag-and-drop interface, making it accessible for beginners with little to no coding experience.
Mobile-Responsive Design: All Strikingly templates are designed to be responsive, ensuring your website looks good and functions well on various devices.
Quick Setup: You can have a basic website up and running in a relatively short amount of time due to the streamlined design process.
One-Page Websites: Strikingly is well-suited for creating simple, one-page websites or landing pages for specific purposes.
Template Designs: The platform provides a range of professionally designed templates across different categories, allowing you to find a style that fits your needs.
E-Commerce Integration: Strikingly offers e-commerce functionality, enabling you to set up an online store and sell products.
Domain Registration: You can register a new domain through Strikingly or connect an existing domain to your site.
SSL Security: Strikingly provides SSL certificates to secure data transmission between your website and visitors.
Customer Support: Strikingly offers customer support through various channels, including live chat, email, and a help center.
App Integrations: The platform supports integration with third-party apps and plugins to enhance your website’s functionality.

Cons:

Limited Customization: While the drag-and-drop interface is user-friendly, it might be limiting for users who want more advanced customization options or specific design tweaks.
Template Restrictions: The templates, while visually appealing, can sometimes impose design constraints that may not align with your exact vision.
Scalability: Strikingly might be less suitable for larger or more complex websites with extensive content or intricate structures.
E-Commerce Limitations: While it offers e-commerce, Strikingly’s e-commerce capabilities might be less comprehensive compared to dedicated e-commerce platforms.
SEO Constraints: The level of SEO customization and optimization might be less robust compared to other website builders or content management systems.
Integration Limitations: While there are third-party integrations available, the range might be more limited compared to platforms with extensive app marketplaces.
Membership Features: While Strikingly offers membership features, these might be basic and might not fulfill advanced membership site needs.
Platform Lock-in: Transferring your website from Strikingly to another platform could potentially be challenging due to proprietary design elements.

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Website Building Features

This section compares the overall features of Unbounce vs Strikingly.

Winner is:

Unbounce and Strikingly are both website builders with user-friendly drag and drop interfaces. Unbounce offers a wide range of customizable templates and designs, while Strikingly has a more limited selection. In terms of value for money, Unbounce is more expensive but offers advanced features for landing page optimization. Both platforms have decent SEO capabilities and offer email marketing integration. Unbounce provides better security measures, while Strikingly has excellent customer support. However, Unbounce stands out with its extensive list of apps and integrations. Overall, Unbounce is the winner for its advanced features and flexibility, making it ideal for businesses focused on conversion optimization.

Unbounce

Drag-and-Drop Editor: Unbounce provides an intuitive drag-and-drop editor that allows users to easily create and customize web pages without requiring coding skills.

Responsive Design: The builder ensures that your web pages are mobile-responsive, adapting seamlessly to different screen sizes and devices.
Conversion-Centric Elements: The platform focuses on helping you create high-converting landing pages, with features like customizable forms, buttons, countdown timers, and more.
Dynamic Text Replacement: This feature allows you to customize your landing page copy based on the keyword or ad clicked, improving relevancy and user experience.

Customizable Templates: Unbounce offers a variety of pre-designed templates for different industries and purposes, which can be customized to match your brand and content.
A/B Testing: You can create multiple variants of your pages and test different elements (such as headlines, images, and calls to action) to optimize conversions.
Integration Options: Unbounce can integrate with various third-party tools and services, including email marketing platforms, CRMs, analytics, and more.
Lead Generation: Built-in lead generation forms and pop-ups help capture visitor information for building your email list and nurturing potential customers.
SSL Encryption: Unbounce provides SSL encryption for secure data transfer between your website and visitors.
Analytics and Reporting: You can track and analyze key metrics, such as conversion rates and traffic sources, to gain insights into the performance of your pages.
Fast Page Loading: Unbounce aims to provide fast-loading pages, which can positively impact user experience and search engine rankings.
Collaboration Tools: Team members can collaborate on projects, review changes, and provide feedback using the platform’s collaboration features.

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Strikingly

Easy-to-Use Interface: Strikingly offers a user-friendly drag-and-drop interface that makes it simple for users with little to no technical skills to build a website.
Mobile-Responsive Design: All templates provided by Strikingly are designed to be responsive, ensuring that your website looks great and functions well on various devices, including smartphones and tablets.
Customizable Templates: Strikingly provides a range of professionally designed templates that you can customize to suit your brand or personal style.
Domain Registration: You can register a new domain or connect an existing domain to your Strikingly website.
E-Commerce Integration: For those looking to sell products online, Strikingly offers e-commerce functionality, allowing you to set up an online store with product listings, shopping carts, and payment gateways.
Blogging Tools: Strikingly includes blogging capabilities, enabling you to create and manage a blog directly on your website.
Social Media Integration: You can easily integrate your social media profiles and feeds into your Strikingly website.
SEO Optimization: Strikingly provides tools and features to optimize your website for search engines, helping you improve your online visibility.
Analytics and Insights: You can integrate website analytics tools to track visitor data and gain insights into your website’s performance.
Membership and User Registration: Strikingly allows you to create membership-based websites with user registration and login features.
App Integrations: The platform offers integrations with third-party apps and services, allowing you to add extra functionality to your website.

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Ease of Use

This section focuses on ease of use and how beginner-friendly Unbounce and Strikingly are.

Winner is:

When it comes to a drag-and-drop interface and ease of use, both Unbounce and Strikingly excel. Unbounce offers a robust platform with a wide range of customization options, making it perfect for creating landing pages. Strikingly, on the other hand, focuses on simplicity and ease of use, making it a great choice for beginners. However, the overall winner here is Strikingly. With its straightforward interface and intuitive tools, it’s perfect for individuals and small businesses looking to create stunning websites without any hassle.

Unbounce

User-friendly interface: Unbounce’s design is intuitive, easily navigated by both novice and experienced users.
Drag and drop editor: Create and customize landing pages in minutes. No coding skills required.
Variety of templates: Choose from 100+ pre-designed templates, or start from scratch.
Customization: Freedom to add, remove or rearrange elements, fitting your unique brand style.
Mobile responsive: Pages automatically adjust to mobile devices, ensuring optimal viewing experience.
A/B testing: Built-in testing tools for efficiency, allowing data-driven improvements.
Integration: Seamless connection with popular marketing tools and platforms.
Support: Access to tutorials, webinars, and a responsive support team.
Speed: Quick loading times ensure no potential leads are lost.

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Strikingly

Intuitive interface: Strikingly’s clean, user-friendly design makes website building a breeze.
No coding required: Users can easily create professional-looking sites without any technical knowledge.
Drag-and-drop feature: This functionality simplifies the design process, enabling quick rearrangement of elements on a page.
Customizable templates: Strikingly boasts a wide array of customizable themes to fit any brand or purpose.
Seamless editing: Real-time editing allows users to see changes as they happen, enhancing the design experience.
Clear instructions: The platform provides straightforward guidance, making the building process smooth.
Flexibility: Strikingly caters to all, from personal blogs to e-commerce sites, with its diverse tool set.

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Templates & Designs

This section looks at the themes of Strikingly and Unbounce in terms of in terms of customization, the number of templates, and templates for websites, and e-commerce sites.

Winner is:

When it comes to templates and designs, both Unbounce and Strikingly offer a range of options. Unbounce provides highly customizable templates that cater to various industries, including e-commerce sites. Strikingly, on the other hand, offers a smaller but visually stunning selection of templates for both websites and e-commerce. While Unbounce provides more customization options, Strikingly‘s templates are well-designed and require minimal customization. Overall, the winner between Unbounce and Strikingly depends on your specific needs. If you value extensive customization, choose Unbounce. If you prefer visually impressive templates with easy setup, go with Strikingly.

Unbounce

Unbounce offers conversion-focused templates.
Designs are customizable for any industry.
Mobile-responsive templates for optimal viewing.
A/B testing enabled designs for performance check.
pop ups and sticky bars for lead capture.
AI-powered Smart Traffic for best-version delivery.
AMP-ready designs for lightning-fast load times.
Advanced design features for unique brand identity.

Types of Templates:

Ebook Landing Page: Designed for promoting and selling ebooks or digital products.
Product Showcase: Showcase and sell your physical or digital products with this visually appealing template.
Webinar Registration: Ideal for promoting and registering attendees for webinars or online events.
Lead Generation: A versatile template for capturing leads and building your email list.
Consulting Services: Promote your consulting services and attract potential clients with this professional template.
App Showcase: Display and promote your mobile or web application with this modern template.
Event Conference: Perfect for promoting and managing registrations for conferences, seminars, or events.
E-commerce Product Page: A template designed for showcasing and selling individual products in an e-commerce setting.
Real Estate Listing: Display property listings and attract potential buyers or renters in the real estate industry.
Travel Booking: Promote and facilitate bookings for travel-related services such as tours, hotels, or vacation packages.

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Strikingly

Strikingly offers modern, responsive templates.
Wide array of design options for all sectors.
Customizable layouts for personal touch.
Designs offer seamless navigation experience.
E-commerce ready templates available.
Blogging and portfolio designs offered.
Event and product launch templates.
Social media integration options.
SEO-friendly designs for better visibility.
Unique one-page website designs.

Types of Templates:

Business and Corporate Templates: These templates are suitable for businesses, startups, and corporate websites. They often feature professional designs with sections for showcasing services, portfolios, team members, and client testimonials.
Portfolio and Creative Templates: Designed for artists, designers, photographers, and other creatives, these templates emphasize visual appeal and provide spaces for displaying your work in an organized manner.
Personal and Blogging Templates: Ideal for individuals, bloggers, and writers, these templates focus on content presentation and may include different post formats, featured images, and options for social sharing.
Online Store and E-commerce Templates: Tailored for selling products online, these templates include product listings, shopping carts, checkout processes, and other e-commerce functionalities.
Event and Wedding Templates: Suitable for creating event websites or wedding invitations, these templates often have sections for event details, RSVP forms, photo galleries, and more.
App and Software Templates: Geared towards showcasing apps or software products, these templates may include sections for features, screenshots, testimonials, and download links.
One-Page and Landing Page Templates: These templates are designed to create single-page websites or landing pages with focused content and clear call-to-actions.
Nonprofit and Charity Templates: Ideal for nonprofit organizations, these templates often highlight causes, donation options, volunteer information, and impact stories.
Restaurant and Food Templates: Tailored for restaurants, cafes, or food-related businesses, these templates might feature menus, reservation forms, and high-quality images of dishes.
Travel and Tourism Templates: Suitable for travel agencies, tour operators, or personal travel blogs, these templates often showcase destinations, itineraries, and travel tips.
Education and Course Templates: Designed for educators, schools, or online course creators, these templates may include sections for course descriptions, enrollment forms, and lesson materials.
Health and Wellness Templates: Geared towards health practitioners, wellness coaches, or fitness centers, these templates might highlight services, schedules, and client testimonials.
Real Estate Templates: Tailored for real estate agents or agencies, these templates often include property listings, contact forms, and interactive maps.

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Apps & Integrations

This section explores what apps, plugins, and integrations Unbounce and Strikingly come with.

Winner is:

Unbounce and Strikingly both offer a range of apps, plugins, and integrations to enhance website functionality. Unbounce provides seamless integration with popular tools like Google Analytics, HubSpot, and Mailchimp, allowing for effective tracking, lead generation, and email marketing. Strikingly, on the other hand, offers integrations with Stripe, PayPal, and Ecwid for smooth e-commerce transactions. While both platforms offer useful app marketplaces, Unbounce‘s extensive array of third-party integrations gives it an edge over Strikingly. Therefore, the overall winner between Unbounce and Strikingly in terms of apps, plugins, and integrations is Unbounce.

Unbounce

Google Analytics: Integrate Google Analytics to track and analyze website traffic and user behavior.
Mailchimp: Connect with Mailchimp to seamlessly manage email marketing campaigns and capture leads.
HubSpot: Integrate HubSpot for CRM, marketing automation, and lead nurturing capabilities.
WordPress: Embed Unbounce landing pages into your WordPress site for added functionality.
Zapier: Connect Unbounce with thousands of other apps through Zapier to automate workflows.
Salesforce: Integrate with Salesforce to manage and nurture leads effectively.
Stripe: Incorporate Stripe for processing payments and managing e-commerce transactions.
Intercom: Integrate Intercom for live chat and customer support features.
Facebook Pixel: Connect with Facebook Pixel to track user interactions and optimize ad campaigns.
Google Ads Conversion Tracking: Integrate Google Ads Conversion Tracking to monitor ad campaign performance.

Learn more

Strikingly

Ecwid: An e-commerce platform that enables you to easily add an online store to your Strikingly website, manage products, inventory, and process payments.
Eventbrite: Integrate Eventbrite to promote and manage events directly from your Strikingly site, allowing visitors to purchase tickets or register for events.
SoundCloud: Embed SoundCloud audio tracks or playlists on your website to showcase music, podcasts, or other audio content.
Google Maps: Integrate Google Maps to display your business location, event venues, or other points of interest with interactive maps.
OpenTable: Allow visitors to make restaurant reservations directly through your Strikingly website using the OpenTable integration.
Mailchimp: Integrate Mailchimp to collect email subscribers, send newsletters, and manage your email marketing campaigns.
LiveChat: Add live chat functionality to your website, enabling real-time communication with visitors and potential customers.
YouTube and Vimeo: Embed videos from YouTube or Vimeo to showcase video content directly on your site.
Facebook Pixel: Integrate Facebook Pixel for tracking website visitor behavior and running targeted advertising campaigns on Facebook.
Google Analytics: Integrate Google Analytics to track and analyze website traffic, user behavior, and other valuable insights.
Stripe: Enable online payments and transactions through credit cards with the Stripe integration.
Zapier: Connect Strikingly with other apps and automate workflows using Zapier’s integration capabilities.
Chatra: Add a live chat widget to your website for instant customer support and interaction.
Tawk.to: Incorporate another live chat solution to engage with website visitors in real time.
Disqus: Enable commenting and discussion on your blog posts or content using the Disqus commenting system.
HubSpot: Integrate HubSpot’s marketing and sales tools to manage leads, customer interactions, and inbound marketing efforts.

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Customer Support

This section explores the strengths and weaknesses of the customer support provided by Unbounce versus Strikingly.

Winner is:

Unbounce and Strikingly both offer solid customer support options. Unbounce provides email support, live chat, and phone support during business hours. They also have a comprehensive knowledge base and an active community forum. On the other hand, Strikingly offers 24/7 live chat and email support. While both platforms offer reliable customer support, Strikingly edges out as the winner due to its round-the-clock availability. Whether you have a question or need assistance at any time, Strikingly‘s customer support team is there to help.

Unbounce

Knowledge Base: Access to a comprehensive online repository of articles, guides, and tutorials to help users navigate and troubleshoot issues.
Email Support: The ability to contact Unbounce’s support team through email for assistance with technical or account-related inquiries.
Live Chat: Real-time chat support for immediate responses to questions or concerns.
Community Forums: An online forum where users can interact with each other, share tips, and seek help from fellow Unbounce users.
Webinars and Workshops: Interactive webinars and workshops hosted by Unbounce experts to provide insights, best practices, and guidance.
Video Tutorials: Video resources that demonstrate various features, functionalities, and tips for using the Unbounce platform effectively.
Phone Support: Depending on the subscription level, access to phone support for more personalized assistance.
Ticketing System: A ticket-based support system that allows users to submit specific requests or issues for resolution.
Onboarding Assistance: Help and guidance during the initial setup and onboarding process to ensure a smooth start with the platform.
Social Media Channels: Engagement and support through social media platforms, where users can ask questions and receive responses.

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Strikingly

24/7 Support: Strikingly provides around-the-clock customer support to address any issues or questions you may have, ensuring that help is available whenever you need it.

Live Chat: The live chat feature allows you to connect with a support representative in real-time for immediate assistance and guidance.
Email Support: You can contact Strikingly’s support team via email to receive personalized help and answers to your inquiries.
Responsive Support: Strikingly’s support team should be responsive to inquiries, ensuring timely assistance for any issues you encounter.
Ticket System: You might have the option to submit support tickets for specific issues, which allows you to track the progress of your request.
Social Media: Strikingly may provide support and updates through their official social media channels, offering another way to stay informed and connected.

Help Center: Strikingly’s help center includes a comprehensive knowledge base with articles, tutorials, and step-by-step guides to assist users in using the website builder effectively.
Community Forum: Strikingly may offer a community forum where users can interact, ask questions, share tips, and learn from each other’s experiences.
Video Tutorials: Video tutorials and guides may be available to visually walk you through various tasks and features within the website builder.
Webinars and Workshops: Strikingly might organize webinars or workshops to provide in-depth training and insights on using their platform effectively.
In-App Help: The website builder interface may include tooltips, pop-ups, or contextual help to guide you through different features while building your site.
Feedback and Suggestions: Strikingly may encourage users to provide feedback and suggestions, helping them improve their platform based on user needs.

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Check out how Unbounce and Strikingly stack up against other website builder tools on the market.

Overview

Unbounce

Strikingly

Pros & Cons

Winner is:

Unbounce

Pros:

Strikingly

Pros:

Website Building Features

Winner is:

Unbounce

Strikingly

Ease of Use

Winner is:

Unbounce

Strikingly

Templates & Designs

Winner is:

Unbounce

Strikingly

Apps & Integrations

Winner is:

Unbounce

Strikingly

Customer Support

Winner is:

Unbounce

Strikingly

Categories

Favorites

Tools & Resources