Mailchimp ili ndi ogwiritsa ntchito mamiliyoni ambiri padziko lonse lapansi ndipo imapereka chida chosavuta kugwiritsa ntchito maimelo chokhala ndi mawonekedwe abwino. Brevo (omwe kale anali Sendinblue) ndi chisankho chinanso chabwino ngati mukuyang'ana chida chosavuta kugwiritsa ntchito chokhala ndi mawonekedwe olimba komanso mitengo yotsika mtengo - chifukwa Sendinblue, mosiyana ndi Mailchimp, samayika kapu pa olumikizana nawo ndipo m'malo mwake amangolipiritsa pa nambala ya maimelo atumizidwa. Mailchimp vs Brevo (Sendinblue) ⇣.
izi Mailchimp vs Brevo poyerekeza ndemanga ziwiri zabwino imelo malonda mapulogalamu kunja uko pompano.
M'ndandanda wazopezekamo
Masiku ano, mungaganize kuti imelo ndi chinthu chakale. Komabe, deta imanena mosiyana.
Malinga ndi oberlo.com, chiwerengero cha ogwiritsa ntchito maimelo chikuwonjezeka, pamene ma akaunti 100 miliyoni akupangidwa chaka chilichonse. Pafupifupi, maimelo oposa 300 biliyoni amatumizidwa ndikulandiridwa tsiku lililonse, ndipo chiwerengerocho chidzangowonjezereka.
Ngakhale kufunikira kwa malonda azama TV sikunganyalanyazidwe, imelo ikadali chida chachikulu cha mabizinesi ang'onoang'ono ndi apakatikati omwe akufuna kukula. Monga adanenera Emarsys, pafupifupi 80% ya ma SMB akadali kudalira maimelo kuti apeze makasitomala ambiri ndikuwasunga.
Maimelo ali pano, ndipo ali pano kuti azikhala.
Tsopano tikudziwa kuti imelo ikadali chida chofunikira komanso chofunikira chodziwitsa zamtundu. Koma nthawi yakwana kulankhula za malonda imelo. Mwachidule, kutsatsa maimelo ndi ntchito yotsatsa malonda kapena ntchito kudzera pa imelo.
Ndi zambiri kuposa kutumiza makasitomala maimelo za katundu wanu. Muyeneranso kukhazikitsa ubale ndi iwo. Izi zikuphatikizapo kuwapatsa chitonthozo powadziwitsa ndi mauthenga oyenerera.
Vuto ndilakuti ndimakasitomala masauzande kapena kupitilira apo omwe mukufuna kuwafikira, sikungakhale koyenera kusamalira maimelo awo amodzi panthawi. Ndicho chifukwa chake mukufunikira chida chabwino kwambiri cha imelo kuti chikuthandizeni kugwira ntchitoyo.
Ndiye, ndi zida zotani zomwezo, ndipo muyenera kugwiritsa ntchito iti? Tiwona awiri mwa omwe akupikisana nawo: Mailchimp ndi Brevo (poyamba Kutumiza).
Kodi Mailchimp ndi Brevo ndi chiyani?
Mailchimp ndi Brevo ndi zomwe anthu nthawi zambiri amazitcha mautumiki a imelo ambiri. Sikuti mutha kutumiza maimelo kwa anthu masauzande nthawi imodzi, koma zida izi zimagwiranso ntchito ngati zosintha. Amatha kutumiza imelo yoyenera malinga ndi zomwe olembetsa anu amachita.
Maimelo amtunduwu amatha kuvutitsa anthu ngati simusintha makonda anu kuti agwirizane ndi momwe zinthu zilili. Ndi zida izi, komabe, mutha kulunjika anthu oyenera, panthawi yoyenera, ndi uthenga wabwino. Mwanjira imeneyo, pali mwayi wocheperako kuti imelo yanu idzaonedwe ngati sipamu.
Ndi zimenezo, tiyeni tikambirane za utumiki uliwonse payekha.
Mailchimp ndi imodzi mwamapulatifomu otchuka kwambiri otsatsa maimelo. Kukhazikitsidwa mu 2001, ntchitoyi imapangitsa kukhala kosavuta kwa mabizinesi ang'onoang'ono ndi apakatikati kuti azitha kutsatsa maimelo omwe amafunikira.
Chimodzi mwazinthu zazikulu zomwe Mailchimp ili nazo ndi mauthenga ochita malonda. Mutha kupanga mitundu yapadera ya mauthenga okhudzana ndi zochitika, monga zidziwitso zamaoda. Ngakhale, zina ngati izi sizipezeka kwaulere.
Poganizira omwe akupikisana nawo ambiri akulowa pamsika, sitinganene kuti Mailchimp ndiye chisankho chabwino kwambiri masiku ano. Anthu amatsutsa kuti kuti mupeze zabwino za Mailchimp, muyenera kulipira mtengo wapamwamba. Ntchito zina, monga Brevo, ndizotsika mtengo komanso zimapereka zambiri kuposa Mailchimp.
Brevo ndi ntchito yatsopano yomwe idakhazikitsidwa mu 2012. Itha kuchita zambiri zomwe Mailchimp imachita, kuphatikiza zinthu zina zingapo. Mwachitsanzo, kupatula kutsatsa kwa imelo, mutha kuchitanso malonda a SMS ndikutsatsa macheza.
Izi zikuyenera kukuthandizani ngati mukufuna kuphatikiza mauthenga ena ochezera kuti mugulitse katundu wanu. Kuphatikiza apo, imelo yobwereketsa imakhala yapadera, yoyambitsidwa ndi zomwe wolandirayo anachita kapena kusachita.
Mailchimp ndi otchuka kwambiri ndipo ali ndi mbiri yambiri poyerekeza ndi Brevo. Malinga ndi Google Trends, Mailchimp ikulamulirabe msika. Chithunzi chomwe chili pansipa chikuwonetsa kuchuluka kwakusaka kwa awiriwa pazaka zisanu zapitazi:
Komabe, sitingangoyang'ana gawo la msika lokha popeza ntchito yakale nthawi zambiri imakhala yotchuka. Kuti mupeze ntchito yoyenera, muyenera kuganizira zinthu zingapo. Mwamwayi, titha kukuthandizani pakufufuza kwanu kuti mudziwe kuti ndi iti yomwe ili yoyenera kwa inu.
MailChimp vs Brevo - Kusavuta kugwiritsa ntchito
Pankhani ya kumasuka ntchito, onse Mailchimp ndi Brevo onse ndi abwino. Mailchimp, mwachitsanzo, ili ndi chiwongolero chakumbuyo chakumbuyo kwa zochitika zosavuta. Komabe, ntchito zina zofunika mwina sizingakhale zowonekeratu kuti mupeze, monga kukhazikitsa tsamba lofikira.
Komabe, Mailchimp ndi chisankho chokhutiritsa ngati mukufuna kukhala ndi nsanja yosavuta kugwiritsa ntchito kupanga kampeni yanu.
Komabe, Brevo Palibenso m'mbuyo mu dipatimenti iyi. Mudzadziwitsidwa ntchito yokoka ndikugwetsa kuti musinthe magawo a kampeni, komanso zosankha zomwe zidakonzedweratu zomwe zimapangitsa kuti ntchito yanu ikhale yosavuta kuposa kale. Ngati simukukhutira ndi momwe zinthu zimawonekera, mutha kubwereranso kumitundu yakale. Umu ndi momwe zimawonekera:
🏆 Wopambana ndi: Tie
Onse kupambana! Mailchimp ndi Brevo ndizosavuta kutenga. Ngakhale, mutha kusankha Brevo ngati ndinu oyambitsa kwathunthu mawonekedwe osavuta komanso osavuta kugwiritsa ntchito.
MailChimp vs Brevo - Ma template a Imelo
Template ilipo kuti imelo yanu ikhale yokongola. Chifukwa chake, mwachilengedwe, ma tempulo okonzeka kugwiritsa ntchito ayenera kuperekedwa ngati simukufuna kupanga nokha. Popeza mukufuna kusankha template yomwe ikugwirizana ndi zomwe mumakonda, zosankha zambiri, zidzakhala bwino.
Mailchimp imapereka ma tempuleti omvera opitilira 100 omwe mungasankhe, opangidwira ogwiritsa ntchito mafoni ndi ma PC. Mutha kuwasintha ngati pakufunika. Ngati mukufuna kupeza template yeniyeni, ingosakani ndi gulu ndipo ndinu abwino kupita.
M'malo mwake, Brevo sichimapereka zambiri monga zosankha zama template. Osatilakwitsa, komabe, amaperekabe ma tempuleti osiyanasiyana kuti muyambitse.
Apo ayi, mutha kugwiritsa ntchito template yomwe muli nayo kale. Mutha kupanga nokha kapena gwiritsani ntchito mapangidwe kuchokera kuzinthu zina. Ingokoperani ndikumata HTML ya template mu mkonzi wa Brevo kuti mugwiritse ntchito.
🏆 Wopambana ndi: Mailchimp
chifukwa Mailchimp imapereka zosankha zambiri popanga, kupanga, ndi kuyika masitayelo anu apadera pama tempulo a imelo.
MailChimp vs Brevo - Mafomu olembetsa ndi masamba ofikira
Ngati muli ndi tsamba la webusayiti, simungathe kusiya mafomu olembetsa mukamalankhula za malonda a imelo. Chida ichi chingapangitse kuti ntchito yopanga ma imelo ikhale yosavuta. Mwamwayi, nsanja ziwirizi zimapereka.
Ndi Mailchimp, mutha kuchita izi. Koma, sizingakhale zophweka chifukwa palibe njira yodziwikiratu mukakhala watsopano papulatifomu. Kuti mudziwe zambiri, mawonekedwe angapezeke pansi pa batani la 'Pangani'.
Ponena za mtundu wa mafomu, pali njira zingapo zomwe mungasankhe. Itha kukhala mawonekedwe a pop-up, mawonekedwe ophatikizidwa, kapena tsamba lofikira. Choyipa chachikulu ndi mafomu a Mailchimp ndikuyankha, sichinakonzedwenso bwino kwa ogwiritsa ntchito mafoni.
Tsopano, ili ndi gawo lomwe Brevo amatulukira pamwamba. Sikuti amangopereka mawonekedwe omvera komanso amawonjezera zina zomwe sizikupezeka ku Mailchimp. Ogwiritsa ntchito akalembetsa kalata yamakalata, amatha kusankha gulu lomwe akufuna kulembetsa.
Mwachitsanzo, wogwiritsa ntchito amatha kukhala ndi chidwi ndi maimelo otengera mitu inayake. Kukoka ndikugwetsa kupanga imodzi kumapangitsanso kuti ntchitoyi ikhale yofulumira kwambiri.
🏆 Wopambana ndi: Brevo
chifukwa Brevo imapereka njira yodziwika bwino kupanga mafomu ndikupereka zotsatira zabwinoko.
Onani zambiri zanga Ndemanga ya Brevo ya 2023 Pano.
MailChimp vs Brevo - Automation ndi Autoresponders
onse Mailchimp ndi Brevo kudzitamandira ngati gawo la ntchito yawo. Ngakhale izi ndi zoona, digiriyi sifanana nkomwe. Kwa Mailchimp, anthu ena atha kuwona kuti ndizosokoneza pakuyikhazikitsa. Chifukwa chake mayendedwe ochitira izi sichinafotokozedwe momveka bwino.
Apanso, Brevo ali ndi mwayi. Ndi nsanja, mutha kupanga kampeni yotsogola yomwe imayambitsa zochita kutengera deta monga machitidwe a kasitomala.
Ndiosavuta kugwiritsa ntchito popeza mutha kugwiritsa ntchito ma autoresponders 9 omwe ali ndi zolinga kuti alembetse pazosiyanasiyana, mwachitsanzo, kasitomala akagula chinthu kapena kuyendera masamba ena.
Mutha kuyesanso makampeni anu musanawatsegule ndipo palinso 'nthawi yabwino' mawonekedwe. Pogwiritsa ntchito kuphunzira pamakina, imatha kusankha nthawi yotumiza maimelo potengera makampeni am'mbuyomu.
Chinthu chomaliza, Brevo imapereka makina apamwamba kwambiri komanso autoresponder pamaphukusi onse - kuphatikiza yaulere. Ichi ndi chinthu chimodzi chomwe muyenera kulipira kaye musanagwiritse ntchito Mailchimp.
🏆 Wopambana ndi: Brevo
Kwa automation, Brevo yapambana mwachipambano ngati ifenso kuganizira mitengo.
MailChimp vs Brevo - Analytics, malipoti, ndi kuyesa kwa A / B
Zida zoyesera ndi zowunikira ndizofunikira ngati mukufuna kubweza bwino kwambiri pakubweza ndalama.
Ndi Brevo, mutha kukhala ndi mwayi wopeza ma analytics ndi kuyesa kwa A/B molingana ndi magawo osiyanasiyana monga zomwe zili muuthenga, mitu yankhani, ndi nthawi yotumizira maimelo. Mbali ya 'nthawi yabwino' yomwe tatchula kale imapezekanso kwa inu mumaphukusi ena.
Patsamba lofikira, mutha kuwona malipoti a ziwerengero kuphatikiza mitengo yodina, mitengo yotsegulira, ndi zolembetsa. Mbaliyi ndiyosavuta kugwiritsa ntchito, ndipo mapaketi onse kuphatikiza gawo laulere amapeza.
Komabe, magawo apamwamba amaphatikizanso malipoti apamwamba kwambiri. Zomwe zimawonetsedwa zimawonetsedwa ngati ma graph apamwamba, chifukwa chake mutha kumvetsetsa malipotiwo momveka bwino.
Ndi zomwe zanenedwa, Mailchimp imaperekanso chidziwitso chokwanira zikafika pakuyesa kwa A / B. Kuphatikiza apo, mumapeza zida zapamwamba kwambiri zoyesera za A / B pamtengo woyenera. Mwachitsanzo, ndi $299 pamwezi, mutha kuyesa makampeni 8 osiyanasiyana ndikuwona yomwe ili yothandiza kwambiri.
Komabe, izi zitha kukhala zodula kwambiri makamaka pamabizinesi atsopano, ngakhale mutha kukhazikika ndi mitundu itatu pamapulani otsika.
Kuphatikiza apo, palibe kuphunzira pamakina ku Mailchimp, mosiyana ndi Brevo. Lipoti likadalipobe, ngakhale silili pazithunzi kotero sizosavuta. Chinthu chimodzi chomwe Mailchimp ali nacho kuti Sendinblue sichikhoza kufananiza malipoti anu motsutsana ndi ma benchmarks amakampani.
🏆 Wopambana ndi: Brevo
Brevo. Imapereka malipoti owoneka bwino komanso kuyezetsa kwa A / B pomwe kumakhala kotsika mtengo. Komabe, Mailchimp ili ndi zida zambiri zomwe mungasangalale nazo ngati mukufuna kulipira zambiri.
MailChimp vs Brevo - Kutulutsidwa
Mapangidwe ndi zomwe zili mu maimelo sizinthu zokhazo zofunika. Muyenera kuwonetsetsa kuti imelo yomwe mumatumiza kwa olembetsa ifika pamabokosi awo monga momwe iyenera kukhalira mubokosi loyambira kapena tabu yachiwiri m'malo mwa foda ya sipamu.
Mndandanda woyera, kuchitapo kanthu, ndi mbiri ndi zina mwazinthu zomwe muyenera kuziganizira pomanga kampeni yotsatsa imelo.
Izi zimathandizira kuti maimelo anu asagwiritsidwe ntchito ngati sipamu. Kupatula apo, adapeza kuti mitengo yobweretsera pamapulatifomu osiyanasiyana imasiyana mosiyanasiyana. Yang'anani pa tebulo ili loperekedwa ndi woyesa zida:
Zotsatira zake, titha kuwona kuti Brevo wakhala akutsata Mailchimp m'zaka zapitazi. Koma, titha kuwona kuti yadutsa Mailchimp posachedwa ndi malire akulu.
M'malo mwake, Brevo ili ndi mitengo yabwino kwambiri yoperekera pakati pamakalata otchuka pamayeso aposachedwa.
Kuphatikiza apo, maimelo ochokera ku Brevo sangaganizidwe ngati sipamu. Kutengera gwero lomwelo, 11% yokha ya Brevo's maimelo amagawidwa ngati sipamu ndi opereka maimelo ngati Gmail kapena Yahoo, pomwe maimelo a sipamu ochokera ku Mailchimp adafika pa 14.2%.
Izi sizinganyalanyazidwe chifukwa sizingachite bizinesi ngati maimelo anu afika ngati sipamu, ngakhale atatumizidwa bwino.
🏆 Wopambana ndi: Brevo
Kutengera zomwe zachitika posachedwa (kuyambira Jan 2019 mpaka Jan 2023), Brevo amapambana ndi malire ang'onoang'ono pa avareji. Osati kokha ponena za kuperekedwa komanso kuchuluka kwa sipamu.
MailChimp vs Brevo - Kuphatikiza
Mailchimp imagwirizana ndi zida zopitilira 230. Izi zikutanthauza kuti mutha kulumikizana ndi mapulagini ambiri monga Kukula ndi WordPress.
Muzochitika zosiyana, Brevo amangopereka zophatikiza 51 mpaka pano. Ngakhale, pali ena odziwika bwino omwe Mailchimp alibe Sungani, Google Analytics, ndi Facebook Lead Ads.
🏆 Wopambana: Mailchimp
Ndi zida 230+, Mailchimp yapambana mpikisano uwu. Ngati mukufuna kudziwa mapulagini omwe alipo kwa aliyense wa iwo, nayi ulalo wa Mailchimp ndi Brevo.
MailChimp vs Brevo - Mapulani ndi Mitengo
Tsopano, gawo ili ndilomwe anthu ena akuda nkhawa nalo. Kwa makampani ang'onoang'ono kapena atsopano, bajeti ndi imodzi mwazofunikira kwambiri. Muyenera kugwiritsa ntchito moyenera kuti mupindule kwambiri ndi ndalama zomwe mungapeze poyambira bizinesi.
Pa izi, Brevo ndi Mailchimp akupereka mwamwayi phukusi laulere. Kuchokera pagululi, mutha kutumiza maimelo ofikira 2000 tsiku lililonse ndi Mailchimp. Imeneyo si nambala yolakwika ya utumiki waulere.
Komabe, mutha kukhala ndi ma Contacts opitilira 2000 ndipo pafupifupi zida zonse zapamwamba sizipezeka, kupatula kungodina kamodzi kokha.
Brevo, kumbali ina, imapereka zinthu zambiri zandalama zero. Mudzakhala ndi mwayi wosunga malo opanda malire, magawo apamwamba, maimelo ochita malonda, ndi kuthekera kowonjezera ma tempuleti a HTML omwe ali ndi makonda.
Ntchitozi sizipezeka mu phukusi laulere la Mailchimp. Tsoka ilo, nsanja ili ndi malire otumizira maimelo a 300 patsiku. Osati nambala yoyenera kukhala yachilungamo.
Zachidziwikire, mupeza zida zambiri komanso kuchuluka kwamitundu yolipira. Kuti muwone bwino kufananiza kwa mapulani pakati pa awiriwa, yang'anani patebulo ili:
Mwachidule, Brevo ndiye chisankho chabwino kwambiri kwa iwo amene akufuna kukhala ndi chiwerengero chopanda malire cha olankhulana koma osatumiza maimelo pafupipafupi.
Mutha kutumiza maimelo ochulukirapo pang'ono pa ndalama iliyonse ndi Mailchimp, koma ngakhale pamenepo, muyenera kulipira ndalama zambiri ngati mukufuna kuyamba kugwiritsa ntchito zida zapamwamba. Izi ndi zinthu zomwe mungapeze kwaulere ndi Brevo.
🏆 Mtengo wabwino kwambiri wandalama ndi: Brevo
Brevo. Palibe mpikisano! Amapereka zinthu zambiri pamtengo wotsika kwambiri.
MailChimp vs Brevo - Ubwino ndi Zoipa
Tiyeni tionenso ubwino ndi kuipa kwa Mailchimp ndi Brevo.
Monga imodzi mwamapulatifomu odziwika bwino, Mailchimp singakhale njira yolakwika. Ndi zida zathunthu, kuyambira pa magwiridwe antchito onse mpaka kuchuluka kwa zophatikizika, Mailchimp ndiye wopambana ngati tichotsa mtengo mu equation. Tsoka ilo, izi sizowona.
Mwanjira ina, Mailchimp sipereka mtengo wabwino kwambiri pa dollar, makamaka kwa omwe ali ndi bajeti yochepa.
Mosiyana ndi izi, Brevo ndi chida chosavuta kwambiri chomwe sichimapereka ntchito. Sizingakhale ntchito yovuta kwambiri koma imaperekabe zida zapamwamba zomwe mukufunikira pamtengo wotsika kwambiri.
Chidule - Mailchimp vs Brevo 2023 Comparison
Taphunzira kuti dzina lalikulu silipereka yankho labwino kwa aliyense. Kuti mupeze ntchito yabwino, kuwunika koyenera kwa chilichonse mwazosankhazi kungakupezereni zida zogwira mtima komanso zogwira mtima.
Poganizira zonsezi, timakhulupirira zimenezo Brevo ndiye wabwino kwambiri ensanja yotsatsa makalata awiriwa, makamaka mabizinesi atsopano. Ngati simukukhulupirirabe, mutha kuyesa DIY Mailchimp vs Sendinblue.