Thaum koj xav tau cov lus teb rau lo lus nug, koj mus qhov twg? Rau Google, tau kawg! Nws qhov kev tswj hwm tsis txaus ntseeg tau ua rau nws yog lub tshuab tshawb nrhiav loj tshaj plaws, teb ntau txhiab tus lus nug txhua hnub. Nov yog yam koj yuav tsum paub txog qhov tseeb Google Tshawb nrhiav cav txheeb cais rau 2023 ⇣.
Cia peb pib nrog cov ntsiab lus ntawm qee qhov nthuav tshaj plaws Google tshawb fawb cav txheeb cais thiab tiam sis:
- Google tswj tshaj 91% ntawm lub ntiaj teb no search engine ua lag luam.
- Nyob rau hauv 2022, Googlecov nyiaj tau los yog 69.1 txhiab nyiaj daus las (raws li Q3 2022).
- Google txheej txheem dhau 3.5 billion tshawb nrhiav txhua hnub.
- Google ocupies ib 83.84% sib koom ntawm lub ntiaj teb kev tshawb fawb cav ua lag luam.
- Tshawb nrhiav saum toj kawg nkaus ntawm Google txais a 39.8% nyem-los ntawm tus nqi.
- Yuav luag cuaj ntawm kaum cov neeg siv thoob ntiaj teb siv Google mus nrhiav hauv Internet.
- Nyob rau hauv 2022, 59.21% of Google cov neeg siv nkag Google los ntawm lub xov tooj ntawm tes.
- Advertisers ua qhov nruab nrab ntawm $ 2 hauv cov nyiaj tau los rau txhua $ 1 siv on Google tawm.
- Cov neeg muas zaub yog 2.7 lub sij hawm yuav xav txog koj txoj kev lag luam ntau dua yog tias koj muaj tiav Google Kuv Cov Lag Luam Profile.
- 2022 qhov nrov tshaj plaws (tsev neeg nyiam) lo lus tseem ceeb yog "Facebook. "
- 20% ntawm cov vev xaib saum toj kawg nkaus tseem tsis tau nyob hauv hom mobile-phooj ywg, thiab Google yuav tsis muab qhov tseem ceeb rau lawv hauv kev tshawb nrhiav
Txij thaum Google's launched nyob rau hauv 1998, lub search engine tau dominated nws kev lag luam zoo li ob peb lwm yam nyob rau hauv niaj hnub keeb kwm. Yuav luag cuaj tawm ntawm kaum Cov neeg siv Internet thoob ntiaj teb cia siab rau Google mus saib tau cov ntaub ntawv tseem ceeb.
Qhov zoo tshaj plaws feat yog backed los ntawm advanced technology. Txhua tus neeg siv cov lus nug siv 1000 lub khoos phis tawj hauv 0.2 vib nas this, thiab cov ntaub ntawv nug mus txog li 1,500 mais los nthuav qhia cov ntaub ntawv tseem ceeb rau tus neeg siv.
2023 Google Nrhiav cav Statistics & Trends
Ntawm no yog ib phau ntawm cov tshaj tawm tshiab Google tshawb fawb cav txheeb cais los muab koj lub xeev tam sim no ntawm dab tsi tshwm sim hauv 2023 thiab dhau mus.
Raws li Q3 2022, Googlecov nyiaj tau los yog 69.1 billion US dollars.
Raws li Q3 2022, Googlecov nyiaj tau los yog 69.1 billion US dollars.Tau qhov twg los: Alphabet ^
Raws li lub quarter thib peb ntawm 2022, Googlecov nyiaj tau los yog 69.1 billion daus las Asmeskas, uas yog nce 6% xyoo rau xyoo.
Nyob rau hauv 2021, Google' nyiaj tau los $ 256.7 billion nyob rau hauv cov nyiaj tau los rau tag nrho lub xyoo. GoogleCov nyiaj tau los yog ua los ntawm kev tshaj tawm, tab sis Google Huab tau sai dhau los ua qhov tseem ceeb ntawm cov nyiaj tau los thiab. Zoo kawg li, Google tau nce nws cov kab hauv qab los ntawm $ 74.2 billion txij li thaum 2020.
Google txheej txheem 3.5 billion nrhiav hauv ib hnub.
Tau qhov twg los: Internet Live Stats ^
Google txheej txheem dhau 3.5 billion nrhiav txhua txhua hnub. Yog tias koj rhuav tshem qhov kev txheeb xyuas tsis txaus ntseeg, nws txhais tau tias Google cov txheej txheem, ntawm qhov nruab nrab, dhau 40,000 cov lus nug tshawb fawb txhua ob lossis 1.2 trillion tshawb nrhiav hauv ib xyoos.
Hauv kev sib piv, rov qab rau xyoo 1998, thaum Google tau pib, nws tau ua tiav ntau dua 10,000 cov lus nug hauv ib hnub. Tsuas yog 20 xyoo dhau los, Google tau ploj mus los ntawm kev ua tsis tshua paub txog qhov tseem ceeb ntawm lub neej niaj hnub ntawm cov neeg tshawb nrhiav thoob plaws ntiaj teb.
Raws li lub Ib Hlis 2023, Google occupies ib 90.82% feem ntawm lub ntiaj teb no search engine lag luam.
Tau qhov twg los: Statista ^
Cuaj ntawm kaum tus neeg siv siv thoob ntiaj teb Google raws li lawv lub cav tshawb nrhiav hauv Is Taws Nem. Nws peb tus neeg sib tw ze tshaj plaws, Bing, Yahoo, thiab Yandex, sawv cev txog 7.5% ntawm tag nrho cov kev tshawb fawb cav toj roob hauv pes, dwarfed ntawm Googlenws colossal 90.82% kev lag luam sib koom.
Nyob rau hauv Teb Chaws Asmeskas, Google saib xyuas 91.20% ntawm tag nrho cov lus nug, thaum Microsoft's Bing yog lub luag haujlwm rau 5%.
Txawm li cas los, Google's stranglehold yuav hloov nyob rau hauv 2023, raws li Microsoft tab tom txiav txim siab ntxiv ChatGPT rau Bing.
Tshawb nrhiav saum toj kawg nkaus ntawm Google tau txais 39.8% nyem-los ntawm tus nqi.
Tau qhov twg los: FirstPageSage ^
Tau qhov chaw saum toj kawg nkaus Google yog tsim nyog siv zog txij li nws attracts a 39.8% nyem-los ntawm tus nqi. Nrhiav txoj hauj lwm ob nyiam ib 18.7% nyem-los ntawm tus nqi, hos tus naj npawb cuaj qhov chaw tsuas yog 2.4%.
Yog tias koj tswj kom tau txais cov lus qhia tshwj xeeb (cov ntawv sau ua lus teb cov lus teb uas tshwm sim hauv cov txiaj ntsig tshawb fawb), qhov kev nyem-los ntawm tus nqi nce mus rau 42.9% rau qhov chaw sab saum toj thiab 27.4% rau qhov chaw thib ob.
Hauv xyoo 2022, Semrush tau ua qhov kev tshawb fawb xoom-nias thiab pom tias 25.6% ntawm tag nrho Google kev tshawb nrhiav ua rau tsis muaj kev nyem-dhau.
Source: SEMrush ^
Kev tshawb nrhiav qib siab uas tau teev npe rau Google tej zaum yuav tsis lav ib nias. GoogleCov txiaj ntsig kev tshawb fawb tau nce ntxiv qhia ntau thiab ntau cov lus teb tam sim, cov lus qhia tshwj xeeb, cov thawv paub, thiab lwm yam.
Vim li ntawd, ¼ ntawm tag nrho cov kev tshawb fawb tau ua rau Google ntawm cov khoos phis tawj desktop tau xaus yam tsis muaj nias rau txhua lub vev xaib hauv kev tshawb nrhiav. Rau cov neeg siv mobile, daim duab no yog 17.3%.
tsaug rau Google's Multitask Unified Model (MUM) hloov tshiab, nailing cov neeg siv lub hom phiaj tau ua kom pom tseeb rau Google Cov kws tshaj lij SEO hauv 2022.
Tau qhov twg los: SearchEngineJournal ^
Nyob rau hauv 2022 Google hloov kho nws cov AI algorithm los pab nws cov qeb duas kom nkag siab cov lus zoo dua. Vim li ntawd, tau txais cov neeg siv lub hom phiaj txoj cai tau dhau los ua qhov tseem ceeb kom tau txais cov nplooj ntawv web rau qeb duas.
Qhov no txhais tau tias koj yuav tsum xav txog dab tsi cov neeg siv pom muaj txiaj ntsig thaum saib cov ntsiab lus thiab ua ib txoj hauv kev los tsim nws. Hais txog kev lag luam, koj yuav tsum xav txog qhov tshwj xeeb cov neeg siv khoom theem thaum tus neeg yuav khoom taug kev.
Ib daim duab yog 12 npaug ntau dua yuav tshwm sim ntawm a Google mobile nrhiav.
Source: SEMrush ^
Tsim ib lub vev xaib mobile-phooj ywg yog tias koj xav kom koj cov khoom lossis cov duab tshwm rau ntawm Google search engine results page. Piv rau cov neeg siv desktop, daim duab yog 12.5x lub sij hawm yuav tshwm sim nyob rau hauv pem hauv ntej ntawm tus neeg siv lub xov tooj ntawm tes. Ib yam li ntawd, a vis dis aus yuav tshwm sim 3x zaug ntau zaus hauv xov tooj.
Hauv qhov sib piv, tau txais cov txiaj ntsig zoo dua rau cov yeeb yaj kiab ntawm lub desktop yuav raug nqi ntau dua. Cov yeeb yaj kiab tshwm 2.5x ntau zaus rau Google desktop cov txiaj ntsig tshaj li kev tshawb nrhiav mobile.
Kev tshawb nrhiav lub desktop kuj tseem zoo dua hauv kev siv cov khoom tshwj xeeb, uas yuav tshwm sim ob zaug ntau zaus ntawm lub desktop.
Xyoo 2022, 59.21% ntawm Google cov neeg siv nkag Google los ntawm lub xov tooj ntawm tes.
Source: Similarweb ^
Nyob rau hauv 2022, 59.4% ntawm tag nrho cov vev xaib tsheb los ntawm cov khoom siv mobile, thiab 59.21% ntawm cov tib neeg siv Chrome los tshawb hauv online. Safari yog qhov thib ob nrov tshaj plaws browser ntawm 33.78%.
Hauv xyoo 2013, lub xov tooj ntawm tes tsuas yog pab txhawb 16.2% ntawm kev khiav tsheb, maj mam nce mus rau 59.4% hauv xyoo 2022 - qhov txaus ntshai 75.84% nce.
Nws raug nqi 38% tsawg dua rau kev tshaj tawm Google nrhiav cav dua Google tso saib network.
Tau qhov twg los: WordStream ^
Tus nqi nruab nrab ntawm ib qho kev hloov pauv ntawm qhov Google nrhiav network yog $56.11. Tus nqi hloov pauv tau zoo dua li qhov Google tso saib network, uas tus nqi tshaj tawm $90.80 rau ib qho kev hloov pauv. Kev lag luam tsheb thiab kev mus ncig hloov pauv ntawm tus nqi qis dua ntawm $ 26.17 thiab $ 27.04, raws li.
Kev tshawb fawb qhia tias cov Google kev tshawb fawb network muaj ntau tus nqi zoo dua nyob rau txhua qhov chaw tshwj tsis yog kev lom zem thiab nyiaj txiag. Cov neeg tshaj tawm hauv kev lag luam lom zem thiab nyiaj txiag feem ntau tau txais txiaj ntsig zoo dua los ntawm Googe zaub network.
Qhov nruab nrab hloov pauv tus nqi thoob Google Kev tshaj tawm yog 4.40% ntawm kev tshawb nrhiav network thiab 0.57% ntawm cov zaub network.
Tau qhov twg los: WordStream ^
Tus nqi nruab nrab ntawm ib qho kev hloov pauv ntawm qhov Google nrhiav network yog $ 56.11. Tus nqi hloov pauv tau zoo dua li qhov Google tso saib network, uas tus nqi tshaj tawm $90.80 rau kev hloov dua siab tshiab.
Tsis tas li ntawd, cov nqi hloov pauv tau zoo dua rau Google Nrhiav Network ntawm 4.40%. Qhov no yog piv nrog 0.57% rau Google Zaub Network.
Kev tshawb fawb qhia tias cov Google kev tshawb fawb network muaj ntau tus nqi zoo dua nyob rau txhua qhov chaw tshwj tsis yog kev lom zem thiab nyiaj txiag. Cov neeg tshaj tawm hauv kev lag luam lom zem thiab nyiaj txiag feem ntau tau txais txiaj ntsig zoo dua los ntawm Googe zaub network.
Cov neeg tshaj tawm ua qhov nruab nrab ntawm $ 2 hauv cov nyiaj tau los rau txhua $ 1 siv rau Google tawm.
Tau qhov twg los: Google Economic Feemcuam ^
GoogleTus thawj kws lag luam nyiaj txiag, Hal Varian, hais tias yog kev tshawb nrhiav clicks coj los ua lag luam ntau npaum li ad clicks, nws yuav tsim $11 rau txhua $1 siv rau Google Tawm ntau dua li cov $ 2 cov nyiaj tau los tau los ntawm ad clicks.
Hauv kev xav, qhov no ua rau sarch clicks 70% muaj txiaj ntsig ntau dua li ad clicks.
46% ntawm cov neeg siv Google cov tshuab tshawb nrhiav nrhiav cov ntaub ntawv hauv zos.
Tau qhov twg los: SocialMediaToday ^
Yuav luag ib nrab ntawm Google cov neeg siv nrhiav cov ntaub ntawv hauv zos hauv Internet. Qhov tseem ceeb tshaj, yuav luag 30% ntawm Google cov neeg siv xov tooj ntawm tes pib lawv cov lus nug tshawb nrhiav cov khoom nyob ze lawv lub tsev. Ob feem peb ntawm cov neeg siv khoom uas tshawb nrhiav cov lag luam hauv zos tau mus xyuas cov khw muag khoom hauv tsib mais ntawm lawv lub tsev.
Rau cov lag luam hauv zos, nws yog ib qho tseem ceeb los qhia lawv qhov chaw vim tias 86% ntawm cov neeg siv Google Maps nrhiav chaw nyob ua lag luam. Yuav luag 76% ntawm cov neeg yuav tuaj xyuas lub khw hauv ib hnub, thiab 28% yuav yuav cov khoom xav tau.
Txhim kho online Google lub hnub qub ntsuam xyuas los ntawm 3 mus rau 5 hnub qub yuav tsim 25% ntau clicks.
Tau qhov twg los: Bright Local ^
Kev tshuaj xyuas cov neeg siv khoom thiab Google lub hnub qub ntsuam xyuas plays lub luag haujlwm tseem ceeb hauv kev ua tiav ntawm kev lag luam. Qhov tseeb tiam sis qhia tias koj yuav tau txais kwv yees li 13,000 tus thawj coj ntxiv los ntawm kev nce lub hnub qub ntsuas los ntawm 1.5.
Lub hnub qub ntsuas rau Google kuj tseem ceeb heev vim tias tsuas yog 53% ntawm Google cov neeg siv xav siv kev lag luam nrog tsawg dua 4-hnub qub. Tsuas yog 5% ntawm tuam txhab uas muag Google muaj qhov ntsuas tsawg dua 3 lub hnub qub.
15% ntawm tag nrho cov kev tshawb nrhiav Google yog tshwj xeeb (tsis tau tshawb nrhiav ua ntej).
Tau qhov twg los: BroadBandSearch ^
Txhua txhua hnub, Google dab 15% tshwj xeeb, tsis tau tshawb nrhiav ua ntej cov ntsiab lus. Qhov nruab nrab, tus neeg siv yuav ua plaub mus rau tsib qhov kev tshawb fawb hauv ib hnub. Google Duab ua 20% ntawm tag nrho cov lus nug, uas qhia tau hais tias tib neeg tau txais kev kawm ntau ntxiv txog kev siv tshuab tshawb nrhiav.
Rau advertisers, nce nyob rau hauv Google Kev tshawb nrhiav duab txhais tau tias lawv tuaj yeem tsim cov ntsiab lus nyob ib puag ncig cov duab thiab cov ntaub ntawv pom kom nce qib saum toj kawg nkaus Google.
URLs uas muaj lo lus tseem ceeb tau txais 45% siab dua nias-dhau-tus nqi hauv Google.
Source: Backlinko ^
Raws li kev tshawb fawb tsis ntev los no suav nrog ntau dua 5 lab cov lus nug tshawb fawb thiab 874,929 nplooj ntawv rau Google, lo lus tseem ceeb hauv lub npe yuav txhawb kom cov neeg siv nyem rau ntawm nplooj ntawv. Qhov siab CTR tus nqi yog raws li tag nrho cov lus nug. Nws txhais tau tias cov tswv lub vev xaib yuav tsum sim suav tag nrho cov lus tseem ceeb hauv URL.
Google kev tshawb nrhiav cav algorithm suav tias siab CTR ib qho kev xav ntawm nplooj ntawv web zoo. Kev siv lo lus tseem ceeb hauv lub npe yuav ua rau muaj kev tsheb ntau dua thiab pab lub vev xaib qib siab dua.
Backlinks yog ib qho tseem ceeb tshaj plaws hauv qeb duas kom tau txais txoj haujlwm siab ntawm Google nrhiav cav.
Tau qhov twg los: Ahrefs ^
Kws txawj los ntawm Google qhia hais tias backlinks yog ib qho ntawm peb qhov tseem ceeb tshaj plaws hauv kev ua tiav qib siab dua. Yog li ntawd, yog hais tias koj xav kom nce siab tshaj plaws visibility thiab tau ib tug ntau dua txoj hauj lwm nyob rau hauv Google, sim suav nrog ntau cov backlinks zoo li ua tau.
feem ntau, qhov ntau backlinks nplooj ntawv muaj, ntau cov organic tsheb nws tau txais los ntawm Google. Cov tswv lub vev xaib kuj yuav tsum ua txuas lub tsev vim nws tso cai rau cov vev xaib kom tau txais kev khiav tsheb los ntawm lwm lub vev xaib siab.
2022 qhov nrov tshaj plaws (tsev neeg nyiam) lo lus tseem ceeb yog "Facebook," nrog qhov nruab nrab ntawm 213 lab tshawb nrhiav hauv ib hlis.
Tau qhov twg los: SiegeMedia ^
Txawm hais tias muaj qhov yooj yim URLs, tib neeg tseem coj mus rau Google thaum lawv xav nrhiav lawv cov websites nyiam. "Facebook" yog lo lus tshawb nrhiav tshaj plaws ntawm Google, nrog 213 lab kev tshawb nrhiav txhua hli.
"YouTube" yog tom ntej ntawm cov npe (143.8 lab tshawb nrhiav txhua hli), Tom qab ntawd "Amazon" (119.7 lab tshawb nrhiav txhua hli). "Weather" commands 95.3 lab kev tshawb nrhiav txhua hli, thiab Walmart siv qhov chaw thib 5 nrog 74.4 lab.
Raws li Ahrefs, cov no yog 10 qhov kev tshawb fawb saum toj kawg nkaus Google Hauv 2022 thoob ntiaj teb:
| Nrhiav sij hawm | Tus naj npawb ntawm kev tshawb nrhiav | |
|---|---|---|
| 1 | Cricbuzz | 213,000,000 |
| 2 | Huab cua | 189,000,000 |
| 3 | 140,000,000 | |
| 4 | Whatsapp pawg Web | 123,000,000 |
| 5 | Txhais | 121,000,000 |
| 6 | Amazon | 120,000,000 |
| 7 | kev nyab xeeb | 100,000,000 |
| 8 | Sarkari qhov tshwm sim | 90,000,000 |
| 9 | Walmart | 82,000,000 |
| 10 | Lo lus | 75,000,000 |
Cov ntaub ntawv no yog me ntsis skewed raws li qhov no yog qhov tsev neeg-phooj ywg version. Muaj cov lus hais rau cov neeg laus uas hais kom ntau dua kev tshawb nrhiav, tab sis peb yuav tsis nthuav tawm lawv ntawm no.
Cov neeg siv khoom yog 2.7 npaug ntau dua los xav txog koj lub lag luam muaj koob npe yog tias koj muaj tiav Google Kuv Cov Lag Luam Profile.
Source: Hootsuite ^
Muaj kev ua tiav Google Kuv Cov Lag Luam Profile yog qhov tseem ceeb rau cov lag luam hauv zos kom vam meej. Cov neeg muas zaub yog 2.7 lub sijhawm ntau dua xav txog koj yog tias koj muaj txhua yam ua tiav thiab ua tiav.
Tsis tas li ntawd, 64% ntawm cov neeg siv khoom tau siv Google Kuv Ua Lag Luam kom tau txais cov ntaub ntawv tiv tauj rau kev lag luam thiab yog 70% feem ntau yuav tuaj xyuas koj qhov chaw. Txuas ntxiv, koj Google Kuv cov npe lag luam tuaj yeem nce mus txog 35% ntau clicks rau koj lub vev xaib.
Displaying koj Google Lub hnub qub ntsuam xyuas ntawm nplooj ntawv tau tuaj yeem txhim kho koj CTR txog li 35%.
Tau qhov twg los: Bidnamic ^
Kev tshuaj xyuas cov neeg siv khoom thiab Google Lub hnub qub kev ntaus nqi ua lub luag haujlwm tseem ceeb hauv kev ua tiav ntawm kev lag luam, raws li cov neeg siv khoom pom lub hnub qub kev ntaus nqi raws li lub foob ntawm qhov zoo thiab kev ntseeg siab. Txhawm rau kom tau txais txiaj ntsig zoo, koj qhov ntsuas yuav tsum yog 3.5 hnub qub los yog siab dua.
79% ntawm cov neeg yuav khoom hais tias lawv ntseeg kev tshuaj xyuas online ntau npaum li cov lus pom zoo ntawm tus kheej, yog li nws tsim nyog nug koj cov neeg siv khoom rau lawv.
Cov cim npe ntawm 40 txog 60 tus cim muaj CTR siab tshaj plaws ntawm 33.3%.
Source: Backlinko ^
Txhawm rau kom muaj kev pheej hmoo ntawm ib tus neeg nyem rau ntawm koj lub vev xaib, koj yuav tsum muaj lub npe ntawm ntawm 40-60 cim. Qhov no sib npaug rau a CTR tus nqi ntawm 33.3% thiab 8.9% zoo dua qhov nruab nrab CTR dua lwm lub npe ntev.
Lub npe nrog rau rau cuaj lo lus kuj tau txais zoo thiab muaj a CTR ntawm 33.5%. Lub npe luv ntawm peb lo lus lossis tsawg dua tus nqi phem tshaj, nrog a CTR tsuas yog 18.8%, hos cov npe uas muaj tshaj 80 tus cim kuj muaj tsawg CTR ntawm 21.9%.
Backlinks siv los ua qhov tseem ceeb tshaj plaws rau qeb duas Google tshawb nrhiav. Tam sim no, cov ntsiab lus zoo tswj hwm qhov zoo tshaj plaws, thiab qhov nruab nrab, cov lus tshaj tawm nrog 1,890 lo lus tau txais qhov chaw saum toj kawg nkaus.
Tau qhov twg los: MonsterInsights ^
Backlinks tseem tseem ceeb (qhov thib ob tseem ceeb tshaj plaws qeb duas). Txawm li cas los xij, cov neeg siv internet xav tau cov ntsiab lus zoo, cuam tshuam, thiab hloov tshiab, thiab Google tam sim no muab qhov no yog qhov tseem ceeb tshaj plaws kom tau txais txoj cai.
Qhov nruab nrab ntawm qhov ntev tshaj plaws rau cov kab lus saum toj kawg nkaus yog 1,890 lo lus thiab yuav ua kom zoo zoo rau hauv H1, H2, H3, thiab lwm yam. Qhov no txuas nrog lub thib peb qhov tseem ceeb tshaj plaws qeb duas - cov neeg siv lub hom phiaj. Txawm li cas los xij, raws li peb tau pom ua ntej hauv tsab xov xwm, cov neeg siv lub siab xav tau nrawm nrawm los ua qhov tseem ceeb dua.
27% ntawm cov neeg siv internet siv lub suab tshawb nrhiav cov lus nug dav dav ntawm lawv cov khoom siv mobile.
Tau qhov twg los: BloggingWizard ^
Tam sim no, 27% ntawm cov pej xeem hauv ntiaj teb online siv lub suab nrhiav ntawm cov khoom siv mobile. Hauv Asmeskas, daim duab no nce mus rau 41% ntawm Asmeskas cov neeg laus thiab 55% ntawm cov hluas.
Txawm hais tias cov nuj nqis no, siv lub suab los tshawb nrhiav tam sim no yog qeb duas thib rau feem ntau siv lub suab ua haujlwm tom qab hu, xa ntawv, tau txais cov lus qhia, ua si suab paj nruag, thiab teeb tsa kev ceeb toom. Txawm li cas los xij, lub suab nrhiav yog qhov thib ob txoj kev nrov tshaj plaws ntawm kev tshawb nrhiav tom qab browser nrhiav.
20% ntawm cov vev xaib saum toj kawg nkaus tseem tsis nyob hauv hom ntawv xov tooj ntawm tes, thiab Google yuav tsis muab qhov tseem ceeb rau lawv hauv kev tshawb nrhiav.
Tau qhov twg los: ClearTech ^
70% ntawm kev tshawb nrhiav hauv xov tooj ntawm tes ua rau muaj kev koom tes hauv online; Txawm li cas los, 61% ntawm cov neeg siv yuav tsis rov qab mus rau lub vev xaib yog tias nws tsis yog mobile-optimized. Ntxiv mus, Google lees paub qhov kev ntxhov siab uas tsis yog lub vev xaib zoo tshaj plaws ua rau nws cov neeg siv thiab ua qhov tseem ceeb rau cov vev xaib mobile hauv kev tshawb fawb.
Qhov no yog xov xwm phem rau cov seem 20% ntawm cov vev xaib saum toj kawg nkaus uas tseem yuav tsum tau ua kom zoo dua lawv cov vev xaib rau kev tshawb nrhiav mobile.
Qhov chaw:
- https://abc.xyz/investor/static/pdf/2022Q3_alphabet_earnings_release.pdf
- https://www.statista.com/statistics
- https://www.internetlivestats.com/google-search-statistics/
- https://www.statista.com/statistics/216573/worldwide-market-share-of-search-engines/
- https://firstpagesage.com/seo-blog/google-click-through-rates-ctrs-by-ranking-position/
- https://www.semrush.com/blog/zero-clicks-study/
- https://www.searchenginejournal.com/2022-seo-trends-podcast-2/432620/
- https://bloggingwizard.com/voice-search-statistics/
- https://www.monsterinsights.com/google-ranking-factors/
- https://www.cleart.com/will-i-lose-my-google-rankings-non-mobile-website.html
- https://economicimpact.google.com/methodology/
- https://www.wordstream.com/blog/ws/2019/08/19/conversion-rate-benchmarks
- https://www.siegemedia.com/seo/most-popular-keywords
- https://blog.hootsuite.com/google-my-business/
- https://localiq.com/blog/google-my-business-benefits
- https://backlinko.com/google-ctr-stats
- https://www.bidnamic.com/resources/adding-star-ratings-to-your-google-ads
- https://www.oberlo.com/statistics/mobile-internet-traffic
- https://www.similarweb.com/browsers/worldwide/mobile-phone/