ʻO ka polokalamu leka uila maikaʻi loa no 2023

ʻOiai ʻo ia kekahi o nā ʻano kahiko loa o ke kālepa kikohoʻe, ke kūʻai aku nei i ka leka uila he mea hana pono loa no nā ʻoihana a puni ka honua. A me ka polokalamu leka uila maikaʻi loa ⇣ ʻaʻole i maʻalahi ka hana ʻana i kahi hoʻolaha kūʻai kiʻekiʻe, hoʻohuli.

ʻO nā mea hana likeʻole ke nānā aku i nāʻano likeʻole o ke kaʻina hana kūʻai, akā ʻo nā koho aʻu i helu ai ma lalo e kaʻana like i hoʻokahi mea: Hana lākou, a hana mau lākou.

Hōʻuluʻulu wikiwiki:

1. ʻO Sendinblue - Loaʻa ka polokalamu kūʻai leka uila maikaʻi loa a pau ma 2023 ⇣
2. ikaika aku Hoʻokaʻaʻike – ʻO ke koho kūʻai leka uila ʻoihana liʻiliʻi maikaʻi loa ⇣
3. GetResponse - polokalamu maikaʻi loa no ka leka uila ⇣

ʻO nā hiʻohiʻona koʻikoʻi aʻu e nānā nei, ʻo ia ka A/B a me ka hoʻāʻo ʻana, kahi hoʻoponopono leka uila maʻalahi, kekahi ʻano o ka puka helu helu/analytics, a me nā māka hoʻomaka spam.

Ua hoʻohana au i nā hola e nānā ana i nā koho mākeke kiʻekiʻe e lawe iā ʻoe i ka papa inoa ma lalo. ʻAʻole ʻae kekahi poʻe iaʻu, akā ke manaʻoʻiʻo nei wau ʻo kēia ka ʻumi o nā lawelawe kūʻai leka uila maikaʻi loa ma 2023.

ʻO ka polokalamu leka uila maikaʻi loa no nā ʻoihana liʻiliʻi ma 2023

Me ka nui o nā lawelawe leka uila ma waho, hiki ke paʻakikī ke ʻike i kahi e koho ai. Eia nā koho maikaʻi loa iā ʻoe i kēia manawa:

1. Sendinblue (ʻoi loa ka polokalamu kūʻai leka uila maikaʻi loa)

• kahua pūnaewele: https://www.sendinblue.com
• Mea hana leka uila maikaʻi loa a puni
• Kauō-a-hoʻokuʻu i ka mea hana maʻamau
• Huna CRM ikaika
• Nā hiʻohiʻona hoʻouna naʻauao e pili ana i ka mīkini aʻo

ʻO Sendinblue kaʻu mea hana leka uila helu ʻekahi, a no ke kumu maikaʻi.

Me ikaika leka uila hiʻona, ke kaena pū nei ka paepae i ke kūʻai aku ʻana i ka SMS, kahi mea kūkulu ʻaoʻao pae ʻāina kūpono, kahi puka hoʻokele CRM maoli, leka uila transactional, a me nā mea hou aku.

Ma ka ʻaoʻao kūʻai leka uila o ka hoʻohālikelike, e pōmaikaʻi ʻoe he mea hoʻoponopono huki huki maikaʻi loa.

E hoʻomaka me kahi hoʻolālā mai ka waihona waihona Sendinblue a i ʻole e hana i kāu hoʻolālā ponoʻī mai ka wā ʻōpala. Hoʻohui i kāu ʻike ponoʻī, koho i kahi papa inoa leka uila, a kaomi i ke pihi hoʻouna.

E hoʻohui i kēia me ka hoʻolaha SMS, nā ʻaoʻao pae, a me ka hub CRM ikaika no kahi hoʻolālā lanakila.

Nā mea maikaʻi o Sendinblue:

• Hale waihona waihona leka uila maikaʻi loa
• Hoʻolālā manuahi mau loa
• Hub hoʻokele hoʻohana ʻoluʻolu

Nā mea maikaʻi ʻole o Sendinblue:

• ʻAʻohe polokalamu kelepona i loaʻa
• He palena iki ka hana leka uila
• Hoʻohui palena ʻia me nā polokalamu ʻaoʻao ʻekolu

Nā papahana Sendinblue a me ke kumu kūʻai:

Haʻaheo ʻo Sendinblue hoʻokahi manuahi mau loa a ʻekolu hoʻolālā uku. Loaʻa nā koho ʻehā me hoʻopaʻa hoʻopili palena ʻole.

Me ka hoʻolālā manuahi, e hoʻopaʻa ʻia ʻoe i ka hoʻouna ʻana i ka nui o 300 leka uila i kēlā me kēia lā.

Hoʻomaka ka hoʻonui ʻana i ka hoʻolālā Lite mai $25 / mahina no nā leka uila 10,000 i kēlā me kēia mahina, me ka hoʻohui ʻana o ka hoʻāʻo A/B a me nā stats holomua.

Hoʻomaka ka hoʻolālā uku mai $65 i kēlā me kēia mahina no nā leka uila 20,000, a loaʻa nā ʻōnaehana maʻamau no nā ʻoihana nui.

• E ʻike i koʻu hohonu He loiloi Sendinblue no 2023
• E nānā i kaʻu Mailchimp vs Sendinblue e like e imi aku oi.

2. Hoʻopili mau (Ka lawelawe maikaʻi loa no nā ʻoihana liʻiliʻi)

• kahua pūnaewele: https://www.constantcontact.com
• Mea hana leka uila kauō a hāʻule kiʻekiʻe
• He koho maikaʻi loa o nā mea leka uila, me nā palapala a me nā noiʻi
• Nā ʻikepili ikaika e kōkua iā ʻoe e ana i ka pono o ka hoʻolaha
• Ka lawe ʻia ʻana mai o ka papa inoa hoʻokaʻaʻike mai nā kahua like ʻole

Inā ʻoe e ʻimi nei he hoʻoponopono leka uila holomua e kōkua i ka ulu ʻana i kāu ʻoihana liʻiliʻi, ʻO Constant Contact paha kāu koho maikaʻi loa.

Hoʻokahi mea aʻu i makemake ai ʻo ia puka ʻikepili maikaʻi loa, ka mea e maʻalahi loa ka nānā ʻana i ka pono o kāu mau hoʻolaha, e hoʻāʻo ana i nā ala like ʻole e hoʻonui i kāu ROI.

ʻO nā hiʻohiʻona kiʻekiʻe i loaʻa pū kekahi ma luna o ka lehulehu, me nā ʻōlelo koʻikoʻi e pili ana i nā loiloi leka uila a me nā koho balota, kahi mea hoʻokumu ʻaoʻao pae ʻāina ikaika, a me ka hana hoʻohiwahiwa maikaʻi loa.

Hoʻokaʻaʻike Paʻa mau:

• ʻO ka puka hōʻike ʻike maikaʻi
• Nā mea hana hoʻokele hanana i kūkulu ʻia
• Nānā mea hoʻohana pono

Hoʻokaʻaʻike pili mau:

• Ma lalo o ka awelika waiwai no ke kālā
• ʻO nā hiʻohiʻona automation i kaupalena ʻia
• Nā mea hana hoʻokele papa inoa kumu

Nā hoʻolālā Hoʻokaʻaʻike mau a me nā kumu kūʻai:

ʻO kahi mea e kū nei e pili ana i Constant Contact kona maikaʻi loa Nā ho'āʻo kūʻokoʻa 60 lā.

He liʻiliʻi nā hui ʻē aʻe e hāʻawi i kahi hoʻokolokolo i kēia lōʻihi, a hāʻawi iā ʻoe i ka manawa nui e noʻonoʻo ai inā ʻo ia ke kahua kūpono no kāu mau pono. ʻO ka mea nui e hoʻomaopopo ma aneʻi, e kaupalena ʻia ʻoe i 100 mau pilina.

Hoʻomaka nā koho premium ma $20 no ke kau inoa leka uila a me $45 no kahi hoʻolālā Email Plus ʻoi aʻe, me ka piʻi ʻana o nā kumukūʻai e like me ka helu o nā mea pili iā ʻoe.

Loaʻa ʻia nā hāʻina Pro Custom ma ke noi.

• E heluhelu i ka'u Pili mau me Mailchimp e like no ka 'ike hou aku!

3. GetResponse (Mea polokalamu maikaʻi loa me nā koho automation leka uila)

• kahua pūnaewele: https://www.getresponse.com
• Ke kālepa leka uila a me nā mea hana ʻē aʻe he nui
• Ka holo hana mana a me ka automation marketing
• Alakaʻi hoʻouna
• Mea haku ʻaoʻao pae ʻāina maikaʻi

Inā ʻoe e ʻimi nei e ʻimi i kahi kahua kūʻai leka uila kēlā e kālele ana i ka automation marketing holomua, makemake nui au paipai e nānā pono iā GetResponse.

No kekahi maikaʻi loa kāna mau mea hana leka uila.

Me kahi hui o nā leka uila, nā mea hana hoʻolālā hoʻomaka, kahi waihona kiʻi kiʻi i kūkulu ʻia, a ʻoi aku ma mua o 99% hiki ke hoʻopakele, nui maoli ka makemake ma aneʻi.

Akā, ʻaʻole wale ia.

E loaʻa iā ʻoe kahi palapala inoa GetResponse i ke ʻano o ka hoʻololi hoʻololi, ʻaoʻao pae, a me nā mea hana hana webinar.,

a me nā leka hoʻolaha pūnaewele, nā palapala hoʻopaʻa inoa maikaʻi, a me nā mea hana automation maikaʻi loa.

Loaʻa iā GetResponse:

• He alakaʻi no ka automation marketing
• Mea hoʻohui maikaʻi loa
• Nā uku ho'ēmi no nā kau inoa 12 a i ʻole 24 mau mahina

Loaʻa nā mea ʻino:

• Loaʻa ka ʻautome wale me nā hoʻolālā kiʻekiʻe
• ʻOi aku ka maikaʻi o ka mea hoʻoponopono huki a hoʻokuʻu
• Kākoʻo mea kūʻai aku palena

Nā hoʻolālā GetResponse a me ke kumu kūʻai:

Hāʻawi ʻo GetResponse i kahi Nā ho'āʻo kūʻokoʻa 30 lā ma nā hoʻolālā āpau.

No $ 15 i kēlā me kēia mahina, e loaʻa iā ʻoe ke komo i ke kūʻai aku ʻana i ka leka uila, ka ʻaoʻao pae ʻana, a me nā mea hana pane auto, a me nā mea ʻē aʻe.

Hoʻohui ʻo $49 i kēlā me kēia mahina i kahi mea hana automation palena ʻole, nā leʻaleʻa kūʻai aku, a me nā mea hana webinar.

A i ʻole, e uku i $99 i kēlā me kēia mahina e kiʻi i ke ala i ka automation workflow palena ʻole, nā leka hoʻolaha pūnaewele, a me nā mea hou aku.

Loaʻa nā hōʻemi me nā kau inoa hoʻokahi makahiki (-18%) a me ʻelua makahiki (-30%), a loaʻa nā hoʻolālā maʻamau kiʻekiʻe ma ke noi.

E nānā i kaʻu loiloi GetResponse e aʻo hou aku

4. MailChimp (Koho kūʻai leka uila freemium maikaʻi loa)

• kahua pūnaewele: https://mailchimp.com
• ʻO kahi koho kaulana me ka inoa nui
• Maikaʻi CRM dashboard
• ʻO kahi koho maikaʻi no ka kūʻai leka uila branded
• Studio Maʻiʻo no ka hoʻopilikino ʻana i ka media

Inā ʻike ʻoe i kekahi mea e pili ana i ke kālepa leka uila, Ua lohe paha ʻoe iā Mailchimp.

He koho kaulana no WordPress a me nā mea hoʻohana Shopify, a hele mai me he papahana kūʻokoʻa maikaʻi loa.

Me nā mea hana leka uila i manaʻo ʻia, e loaʻa iā ʻoe ke komo i kahi ikaika CRM hub, holomua analytics, marketing automation, a me nā mea hana like ʻole.

ʻElua mau mea i koʻikoʻi iaʻu ʻo ka paepae maikaʻi loa a me ka hoʻoponopono leka uila hoʻomaka,

i hoʻolālā ʻia e kōkua iā ʻoe e hoʻohui i nā leka nani me ka liʻiliʻi o ka hoʻoikaika ʻana.

Nā mea maikaʻi o Mailchimp:

• He koho maikaʻi loa no Shopify a WordPress mea hoʻohana
• Ka hoʻokolo ʻana i ka metric hoʻokō
• Hoʻolālā manuahi mau loa

Nā mea maikaʻi ʻole o Mailchimp:

• Hiki i ka mea hoʻohana ke liʻiliʻi liʻiliʻi
• Waiwai maʻamau no ke kālā
• Kāohi i nā palena pili

Nā hoʻolālā Mailchimp a me ke kumu kūʻai:

Aia nā koho inoa inoa like ʻole, me kahi nui koho manuahi-mau e kākoʻo ana i 2000 mau hoapili.

Hoʻomaka nā kumukūʻai ma $9.99 i kēlā me kēia mahina no kahi hoʻolālā Essentials, e komo pū ana me 500 mau leka uila a me 5000 mau leka uila.

Manaʻo e uku hou aku no kahi hoʻolālā kiʻekiʻe a i ʻole inā makemake ʻoe i nā mea hoʻopili hou aku.

• E nānā i kaʻu 10 ʻO nā koho Mailchimp maikaʻi aʻe 'ōlelo.

5. MailerLite (Mea hoʻolaha leka uila manuahi maikaʻi loa)

• kahua pūnaewele: https://www.mailerlite.com
• Koho manuahi-mau loa
• ʻO nā mea hana maikaʻi me ke kau inoa premium
• Nā mea hana hana ʻaoʻao pae ʻāina i kūkulu ʻia
• Nui nā hiʻohiʻona intuitive hou

Inā ʻoe e ʻimi nei he mea hana leka uila manuahi ikaika, ʻO MailerLite paha kāu koho maikaʻi loa.

Hele mai ka hoʻolālā manuahi mau loa ka mea kākau lokomaikaʻi a me nā palena hoʻouna leka uila, me nā mea hana pono e hoʻohana pono ai.

Hoʻokomo ʻia nā mea i hoʻokuʻu ʻia i ka nūhou, ka hoʻouna hou ʻana, ka mea hoʻoponopono HTML maʻamau a me ka hoʻāʻo hoʻokaʻawale A/B. Pono ʻoe e hoʻonui i kahi hoʻolālā uku e hiki ai i kēia mau hiʻohiʻona.

MailerLite Pono:

• Mea hoʻohana hoʻomaka-aloha
• Hoʻolālā mana manuahi mau loa
• Nā palena hoʻouna ʻoluʻolu a me ka leka uila

Nā mea maikaʻi ʻole o MailerLite:

• 'Awelika hiki ke ho'ouna 'ia
• ʻOi aku ka maikaʻi o nā mea hana hōʻike
• ʻAʻole hana maikaʻi kekahi mau mea hana hoʻoponopono

Nā hoʻolālā MailerLite a me ke kumu kūʻai:

Hoʻohana ʻo MailerLite i kahi ʻano kumu kūʻai kūʻai, me ka hoʻolālā manuahi-mau loa a me ka laulā o nā koho premium.

Kākoʻo ka papahana manuahi i nā mea kākau inoa 1-1000 a hiki i 12,000 mau leka uila i kēlā me kēia mahina akā nele kekahi mau hiʻohiʻona kiʻekiʻe.

No nā mea kākau inoa hou aʻe a wehe i nā hiʻohiʻona i ʻōlelo ʻia, manaʻo e uku i kekahi mea mai $10 a i nā kaukani i kēlā me kēia mahina no kahi hoʻolālā premium.

Aia kekahi mau mea hoʻohui i loaʻa, me kahi mea hana pūnaewele no $ 10 i kēlā me kēia mahina a me nā helu IP i hoʻolaʻa ʻia no $ 50 i kēlā me kēia mahina.

6. HubSpot Email Marketing (Mea hoʻolaha leka uila maikaʻi loa a pau loa)

• kahua pūnaewele: https://www.hubspot.com/products/marketing/email
• ʻO kahi mea kūʻai kūʻai maikaʻi loa
• ʻO nā mea hana leka uila maikaʻi loa
• ʻO nā hiʻohiʻona pilikino maikaʻi a me ka automation
• Ke koho manuahi-mau loa

ʻAʻole ʻae nā kānaka a pau iaʻu, akā Aloha wau Nā mea hana leka uila a HubSpot no ka mana a me ka versatility i lawe mai i ka papaʻaina.

Me ke komo ʻana i kēlā me kēia hiʻohiʻona kūʻai leka uila āu e pono ai, Hāʻawi ʻo HubSpot i kahi hui o nā mea kūʻai aku ʻē aʻe hiki iā ʻoe ke hoʻohana e hoʻokō i kāu mau leka uila.

ʻO ka mea i kū maoli iaʻu, ʻo ia nā mea hana pilikino maikaʻi loa a me ka automation.

Me kēia mau mea, hiki iā ʻoe hana i nā leka uila pilikino i hoʻolālā ʻia e hoʻomaikaʻi i kāu helu hoʻololi.

E pōmaikaʻi mai nā mea hana hoʻoikaika ikaika e pili ana i ka hoʻāʻo ʻana A/B a me nā helu hoʻopaʻa inoa kiʻekiʻe, a e hoʻohana i ka puka analytics e hoʻoholo i nā hoʻoholo kūʻai.

ʻO HubSpot Email Marketing Pros:

• ʻO nā mea hana kūʻai ikaika holoʻokoʻa
• ʻO ka puka puka CRM kiʻekiʻe
• Nā hiʻohiʻona pilikino maikaʻi loa

ʻO HubSpot Email Marketing Cons:

• Pipiʻi loa
• Loaʻa ka ʻautome wale me nā hoʻolālā kiʻekiʻe
• Paʻa loa no nā mea hoʻohana he nui

HubSpot Email Marketing Plans and Price:

ʻO kahi mea aʻu e makemake ai e pili ana iā HubSpot ʻo ia maikaʻi loa manuahi mau hoʻolālā.

ʻOiai he liʻiliʻi liʻiliʻi, loaʻa i kahi suite o nā mea kūʻai leka uila, me kahi dashboard hōʻike, kahi puka hoʻokele hoʻolaha, a me nā mea hou aku.

Hoʻomaka nā hoʻolālā i uku ʻia ma $45 i kēlā me kēia mahina no ka 1000 contacts, akā manaʻo e uku ʻoi aku ka nui no nā hiʻohiʻona kiʻekiʻe a i ʻole nā ​​mea pili.

ʻo kahi laʻana, pono ʻoe e uku ma kahi o $800 i kēlā me kēia mahina e wehe i ka automation marketing a me ka ʻike akamai, he mea nui loa i ko'u mau maka.

7. AWeber (Koho hoʻomaka-aloha maikaʻi loa)

• kahua pūnaewele: https://www.aweber.com
• He mea hana leka uila maikaʻi loa me AI
• ʻO nā mea a pau āu e pono ai no kāu hoʻolaha hoʻolaha leka uila
• ʻO kahi koho maikaʻi o nā leka uila
• Kauō a hāʻule i ka leka uila hoʻoponopono

ʻO AWeber kaʻu koho helu hoʻokahi no ka poʻe hoʻomaka, a no ke kumu maikaʻi.

Hana ʻia nā mea a pau i mea e maʻalahi ai ʻoe, a he nui maoli ka makemake ma aneʻi.

A me he mea hoʻolālā leka uila akamai i hoʻoikaika ʻia e AI, kahi waihona hoʻohālike hoʻohiwahiwa, kākoʻo ʻaoʻao pae ʻāina piha, a me kahi mea hana huki a hāʻule., ʻAʻole wau ʻike i ke kumu e makemake ʻole ai ʻoe iā ia.

ʻO nā pono o AWeber:

• Mea hoʻolālā mana AI maikaʻi loa
• Hoomaka-aloha loa
• Maʻalahi akā mana

Nā mea ʻino o AWeber:

• ʻAʻole ke koho maʻalahi loa i loaʻa
• Hiki i nā templates ke haʻahaʻa iki

Nā hoʻolālā AWeber a me ke kumu kūʻai:

Hoʻolālā manuahi a AWeber mau loa kākoʻo a hiki i 500 mea kākau inoa, akā, nele i nā hiʻohiʻona kiʻekiʻe e like me ka hoʻāʻo hoʻokaʻawale A/B.

No ka wehe ʻana i nā hiʻohiʻona i nalowale, pono ʻoe uku ma ka liʻiliʻi $16.50 i kēlā me kēia mahina no ke kau inoa Pro makahiki.

Manaʻo e uku hou aku no ka poʻe kākau inoa a me nā uku o kēlā me kēia mahina.

8. ʻO Klaviyo (Ka mea maikaʻi loa no ke kūʻai aku ʻana i ka leka uila ecommerce)

• kahua pūnaewele: https://www.klaviyo.com
• Hoʻolālā ʻia ke kālepa leka uila no ka ecommerce
• E hoʻohana i kāu mau hana e kūʻai aku i nā huahana hou aku
• Hoʻohui me nā paepae he nui
• Mea hana hoʻokaʻawale maikaʻi

Hāʻawi ʻo Klaviyo he laulā o nā mea hana leka uila i hoʻolālā ʻia no ka ecommerce, a ke ulu wikiwiki nei a lilo i mea punahele ma waena o nā mea nona ka hale kūʻai pūnaewele ma ka honua holoʻokoʻa.

ʻElua mau mea i kū maoli iaʻu ma ʻaneʻi.

No kekahi Aloha au i ka nui o nā hoʻohui hohonu a Klaviyo e hāʻawi nei.

Inā ʻoe e hoʻohana iā Shopify, BigCommerce, a i ʻole kekahi o nā pūnaewele eCommerce nui, e ʻike ʻoe he mea maʻalahi loa ka hoʻomaka.

ʻO ka hiʻohiʻona ʻokoʻa ʻē aʻe ʻo ia nā hiʻohiʻona māhele o ka paepae, e ʻae iā ʻoe e hoʻouna i nā leka uila kikoʻī i nā pūʻulu mea kākau inoa nui.

ʻO Klaviyo Pros:

• Hoʻohui pū hoʻokahi kaomi maikaʻi
• Ka nānā ʻana i nā helu eCommerce ikaika
• Nā mea hana hoʻokaʻawale nui

ʻO Klaviyo Cons:

• ʻAʻohe mea kūkulu ʻaoʻao pae ʻāina
• ʻAʻohe polokalamu iOS a Android paha

Nā hoʻolālā a me nā kumu kūʻai ʻo Klaviyo:

Hāʻawi ʻo Klaviyo i kahi hoʻolālā manuahi manuahi e kākoʻo ana i 250 mau leka uila a me 500 leka uila i kēlā me kēia mahina.

Hoʻomaka nā hoʻolālā leka uila premium ma $20 i kēlā me kēia mahina, me ka leka uila me nā pūʻolo SMS e kūʻai ana mai $30 i kēlā me kēia mahina.

9. ʻO Zoho Campaigns (koho kūpono kūpono loa)

• kahua pūnaewele: https://www.zoho.com/campaigns
• Affordable akā ikaika leka uila kahua kūʻai
• Kākoʻo ʻia e ka mana o ka kaiaola Zoho
• ʻOkoʻa nā hiʻohiʻona hoʻokele waihona
• Nā mea hana hoʻokaʻawale papa inoa hoihoi

Inā makemake ʻoe e hoʻohana i ka mana o kahi mea kūʻai leka uila premium akā ʻaʻohe kālā kālā, mahalo nui ʻia ʻo Zoho Campaigns.

ʻOiai maʻalahi, hele mai kēia kahua me nā mea āpau e pono ai ʻoe e hana i nā hoʻolaha hoʻolaha leka uila maʻamau.

A he aha hou aku, kākoʻo ʻia e ka mana o ka kaiaola kaiaola Zoho, i loaʻa nā ʻano mea hana kūʻai a me nā huahana huahana ʻē aʻe.

Nā mea maikaʻi o Zoho Campaigns:

• Palekana maikaʻi ma ka papa
• ʻO kahi koho kūpono loa
• ʻO nā mea hana pono automation

ʻO nā pōʻino o Zoho Campaigns:

• Pākuʻi pūnaewele kumu
• Ua nele nā ​​hiʻohiʻona kiʻekiʻe

ʻO nā hoʻolaha Zoho a me ke kumu kūʻai:

Loaʻa nā Zoho Campaigns no ka manuahi a hiki i ka 2000 mea kākau, a i ʻole hiki iā ʻoe ke koho mai nā koho inoa inoa like ʻole.

Hoʻomaka nā kumukūʻai mai $2 i kēlā me kēia mahina no kahi hoʻolālā leka uila, $4 i kēlā me kēia mahina no kahi hoʻolālā e pili ana i ka mea kākau inoa, a i ʻole $ 6 no 250 uku ma ka leka uila.

Loaʻa kahi demo manuahi, me nā hāʻina maʻamau kiʻekiʻe no nā mea hoʻohana kiʻekiʻe.

10. SendGrid (Maikaʻi no nā leka uila kālepa)

• kahua pūnaewele: https://sendgrid.com
• He koho maikaʻi loa no nā leka uila transactional eCommerce
• Loaʻa ka API e hoʻohui i ka leka uila me kāu pūnaewele
• ʻO nā hiʻohiʻona hoʻolālā kūpono
• Nā mea hana hoʻokaʻawale maikaʻi no ka hoʻokele papa inoa maʻalahi

Manaʻo wau e nānā pono iā SendGrid inā pono ʻoe he kahua kūʻai leka uila maʻalahi e hoʻohui pū me kāu pūnaewele a hale kūʻai pūnaewele paha.

a me kona mea paahana API ikaika, SendGrid hiki iā ʻoe ke hoʻohui i kāna paepae leka uila i kāu pūnaewele, e lilo ia i koho maikaʻi loa no nā mea e like me ka hoʻouna ʻana i nā leka uila transactional a me nā leka uila ʻē aʻe.

Eia kekahi nā mea hana hoʻolaha holomua ʻokoʻa loaʻa, me nā hoʻolālā lokomaikaʻi i kūʻai nui ʻia.

SendGrid Pono:

• Mea hana API leka uila ikaika
• ʻO nā mea hana loiloi maikaʻi loa
• Mea hoʻoponopono leka uila hoʻomaka

Nā mea maikaʻi ʻole SendGrid:

• Nā mea hana hoʻokaʻawale palena
• ʻO nā autoresponders ka awelika i ka maikaʻi

Nā hoʻolālā SendGrid a me ke kumu kūʻai:

Hāʻawi ʻo SendGrid i kahi koho o nā koho kumu kūʻai. Loaʻa i kāna mau hoʻolālā kūʻai leka uila a kūʻokoʻa mau loa papahana kākoʻo a hiki i 2000 mau hoapili a nā koho uku e hoʻomaka ana ma $15 i kēlā me kēia mahina.

ʻO kahi hou aku nō hoʻomaka nā hoʻolālā API leka uila ma $14.95 i kēlā me kēia mahina, me kahi hoʻolālā manuahi e kākoʻo ana i nā leka uila 100 i kēlā me kēia lā.

No ke aha he mea nui ka leka uila

He wahi transient ka honua kikohoʻe, akā ʻo ke kūʻai aku ʻana i ka leka uila kahi mea i kau ʻia no nā makahiki. A no ke kumu maikaʻi.

He mea nui ke kālepa leka uila no ka mea:

• Loaʻa iā ia kahi ROI maikaʻi loa. ʻOkoʻa nā helu kikoʻī, akā hōʻike nā hōʻike e loaʻa i ka leka uila ke kūʻai aku ROI ma kahi o 4200%. A i ʻole e waiho ʻokoʻa, no kēlā me kēia $1 āu e hoʻolilo ai, loaʻa he $42 o ka loaʻa kālā.
• Ua hala 5.6 biliona mau moʻokāki leka uila. ʻaneʻane hoʻokahi kēlā no kēlā me kēia kanaka o ka honua.
• Heluhelu a launa pū me nā leka uila. ʻO nā helu kūʻai leka uila mai Constant Contact e ʻōlelo ana i ka ʻO ka awelika o ka leka uila he 16.97 pakeneka, me ka helu kaomi-ma o 10.29 pakeneka.
• He kūʻai kūʻai. Inā ʻoe e hana iā ʻoe iho, ʻo ke kūʻai aku ʻana i ka leka uila he ala kūpono loa e loaʻa ai ka loaʻa kālā a loaʻa paha nā mea kūʻai aku hou.
• Paipai ia i nā kānaka e hana. Ke wehe ka poʻe i ka leka uila, ʻo ka hana ʻana he pane ʻakomi. ʻOi loa inā hoihoi a pili kāu ʻike.

Nui nā kumu ʻē aʻe no ke aha e pili ana i ka leka uila, akā, maopopo iaʻu ke kiʻi nei ʻoe i kēia manawa.

He aha ka Email Marketing Platform?

Ma na mea hua'ōlelo, ʻO kahi kahua kūʻai leka uila he papahana i hoʻolālā ʻia e kōkua iā ʻoe e hana, hoʻopololei, a mālama i nā hoʻolaha hoʻolaha leka uila.

Hele mai ka hapa nui o nā paepae me kekahi ʻano o ka mea hana leka uila, nā ʻano loiloi like ʻole a me nā mea hana hōʻike, a me nā hoʻohui e kōkua iā ʻoe e kūkulu i kāu papa leka uila.

Ma luna o kēia, hiki iā ʻoe ke komo i nā template leka uila i kūkulu mua ʻia, ka hoʻolālā ʻana a me ka hoʻāʻo ʻana i ka spam, nā hiʻohiʻona hoʻokele pili, kahi mea kūkulu ʻaoʻao pae, a me nā mea hou aku.

He aha ka mea e hana ai i kahi mea kūʻai leka uila?

Aia nui nā mea e nānā ai i ke koho ʻana i kahi mea hana leka uila.

I koʻu manaʻo, he mea nui loa ia e mālama i kēia ma mua o kou manaʻo.

Keena hoʻohana

Pono kēia e wehewehe pono iā ia iho, akā he mea nui ia koho i kahi mea hana leka uila me kahi mea hoʻohana-aloha, intuitive interface.

ʻAʻohe kumu o ka hoʻohana ʻana i kahi mea āu e ʻike ai i ka huikau – e hoʻoikaika wale ana ʻoe iā ʻoe iho.

UAAIIeIIeX

ʻO kekahi mea nui aʻu e nānā ai ka nui a me ka maikaʻi o ka waihona waihona leka uila o ka mea hana.

Inā ʻaʻole nui kāu mākau hoʻolālā, ʻo ka hoʻokumu ʻana i kāu mau leka uila ma nā template i kūkulu mua ʻia he ala maikaʻi loa ia e hōʻoia ai he hoihoi a nani.

Segmentation

Hele mai ka hapa nui o nā kahua kūʻai leka uila kekahi ʻano mea hana hoʻokaʻawale papa inoa pili, ʻO ia ka mea e ʻae iā ʻoe e hana i nā sublists hiki iā ʻoe ke hoʻohana e kōkua iā ʻoe e kuhikuhi i kāu mau hoʻolaha.

Personalization

Pono nā mea hana leka uila kiʻekiʻe e hoʻokomo i kekahi mau hiʻohiʻona pilikino.

ʻO ke ʻano maoli kēia Hoʻopili ʻia nā leka uila i kēlā me kēia mea kākau inoa, me ka ʻike i hoʻohui ʻia a wehe ʻia paha ma muli o ka ʻike āu e pili ana iā lākou.

ʻOtometi & hoʻohui

Me ka leka uila marketing automation, hiki iā ʻoe hoʻonohonoho i nā leka e hoʻouna ʻia i pane i nā hana kikoʻī a/a i ʻole nā ​​lula.

ʻO nā hiʻohiʻona o kēia nā mea e like me ka hōʻoia ʻana i ke kau inoa, nā memo transactional, ka hōʻoia ʻana/ka hoʻouna ʻana, a me nā mea hou aku.

Ka ho'āʻo A / B

Me ka leka uila / ho'āʻo mea paahana, e hiki ke e hoʻāʻo i nā hoʻolālā like ʻole, nā ʻike, ka manawa hoʻouna, a me nā mea hou aʻe e ʻoi aku ka maikaʻi o kāu mau hana kūʻai.

Ka hōʻike ʻana a me nā kālailai

I koʻu mau maka, he mea ʻē aʻe kēia āu e nānā pono ai, ʻoiai ʻO ka hōʻike kiʻekiʻe kiʻekiʻe a me nā mea hana loiloi e kōkua iā ʻoe e hoʻoholo i ka ʻike e pili ana i kāu hoʻolaha leka uila.

Pāʻani Kūlike

NPP

Nā lawelawe leka uila maikaʻi loa 2023: Hōʻuluʻulu

He nui nā kahua kūʻai leka uila ma waho, akā Ua ʻike au i nā ʻokoʻa nui ma waena o ka maikaʻi a me ka maikaʻi ʻole.

ʻO nā koho kūlana kiʻekiʻe, me nā mea aʻu i helu ai ma ʻaneʻi, e komo pū me he hui o nā hiʻohiʻona ikaika i hoʻolālā ʻia e kōkua iā ʻoe e hoʻonui i ka pono o kāu mau hoʻolaha kālepa.

Aia ma luna o kaʻu papa inoa ʻO Sendinblue, he koho maikaʻi loa a puni.

ikaika aku Hoʻokaʻaʻike he koho maikaʻi no nā mea hoʻohana ʻoihana liʻiliʻi, GetResponse hoʻolako alakaʻi leka uila mea paahana, a Klaviyo ʻo ia kaʻu kahua punahele ecommerce-specific.

Inā ʻoe ma kahi kālā paʻa, makemake paha ʻoe e noʻonoʻo i kekahi MailChimp or Na Mailerlite hoʻolālā manuahi. A i ʻole, e hoʻolilo i kekahi mau kālā i kēlā me kēia mahina ma kahi koho premium mai Nā Hoʻolauna Zoho.

AWeber he koho maikaʻi no nā poʻe hoʻomaka, HubSpot Email Marketing ʻoi aku ka maikaʻi no nā mea hoʻohana kiʻekiʻe, a ʻO SendGrid's ʻO ka API leka uila kahi koho maikaʻi loa no nā leka uila transactional automated.

ʻO ka hope loa, ʻaʻole wau i manaʻo hiki iā ʻoe ke hele hewa me kekahi o nā koho he ʻumi ma kēia papa inoa.

E noʻonoʻo i kāu mau pahuhopu, e ʻike i kāu kālā, a e hoʻoholo i kahi o nā kahua kūʻai leka uila maikaʻi loa i kūpono i kāu mau pono.

E hoʻohana i nā hoʻokolohua manuahi a me ka hoʻolālā manuahi mau loa inā makemake ʻoe i ka manawa hou e hoʻoholo ai, a ma luna o nā mea a pau, mai wikiwiki i kāu koho - a i ʻole e hoʻopau paha ʻoe i ke kālā ma kahi mea pono ʻole iā ʻoe.