Brevo Reviews

Read unbiased Brevo reviews from 101 verified users to learn if this is the best choice for you. Brevo is currently ranked #9 in the email marketing industry with an average star rating of 3.4 and a sentiment score of 39%. Keep reading to learn more.

Brevo logo
Brevo
Brevo offers a robust suite of tools for email marketing, transactional emails, and customer relationship management, making it a versatile platform for businesses. Its real-world applications include creating highly targeted email campaigns, automating customer engagement workflows, and improving communication strategies across various industries.
Founded
2012
Location
Paris, France
Industries
CRM, Email Marketing Platform, Landing Pages, Lead Generation
Social Links
TrustScore
66
Good TrustScore (out of 0 to 100)
Industry Rank
#9
Out of 16 tracked companies
Industry Standing
50.0%
Solid performance among 16 companies
Sentiment Score
39%
Customer overall sentiment score
Average Rating
3.4
Star rating out of 5
Total Reviews
101
Last updated: 2025-01-24 07:18:33
Industry Comparison - Email Marketing
CompanyRank
TrustScore
RatingSentimentReviews
Market Share
Sender#1914.877%240
13.5%
EmailOctopus#2874.379%44
9.5%
Constant Contact#3864.667%115
10.4%
GetResponse#4864.570%73
9.7%
Beehiiv#5844.370%112
10.2%
MailerLite#6834.462%405
15.1%
Omnisend#7673.639%56
6.5%
SendPulse#8663.538%45
6.2%
Brevo#9663.439%101
7.1%
Kit#10552.630%38
4.5%

In the Email Marketing industry, Sender leads with the highest trust score of 91%, performing 44.1% above average, while iContact has the lowest trust score of 7%, 88.9% below the industry average. EmailOctopus has the highest sentiment score of 79%, and MailerLite has the most customer feedback with 405 reviews.

Industry Average Rating
3.3
Industry Average Sentiment
34%
Industry Total Reviews
1,485

Brevo Trust Score

0
out of 100
Rating Score (40% weighted)3.4 / 5
Sentiment Score (60% weighted)39%

TrustScore is a combination of 1 to 5 star rating (40% weighted) and -1 to 1 sentiment score (60% weighted) to provide an accurate and comprehensive measure of customer satisfaction. Learn more.

Brevo Sentiment Overview

Total Reviews
101
Positive
70%
71 reviews
Neutral
5%
5 reviews
Negative
25%
25 reviews
Brevo Customer Reviews

Brevo customers are most satisfied with Support (85%) and Value (73%), while being most critical of Support (50%).

Reviews by Category

Positive Feedback

Support

We ve been going back and forth with support for over a month now about unexplained charges for whatsapp credits, despite not using them.

Support

In addition, the platform is easy to use, it has detailed reports that allow us to make informed decisions and its support is always of great help.

Support

Will make up an excuse, yet never reply to any support requests.

Negative Feedback

Support

Not worth the headache of having your newsletters suddenly blocked and dealing with their poor support.

Support

When i complained they said in their policy we dont support business of sexual nature like porn etc.

Support

Their support is awful unprofessional, vague, and incapable of answering basic questions.

Most Recent Brevo Reviews

Positive Reviews

its a great tool for marketing and . The marketing tools that Brevo offers have made our experience truly satisfying. Brevo facilitates communication in our...

Sergio García

A simple way to increase your visibility. I discovered Brevo in the classroom during my studies, and now I use it for the company I...

Evan

Negative Reviews

Account suspension with zero communication or explanation. We run a legitimate healthcare info company and without warning there is a message on our account simply...

Andrew Mernin

They have been sending junk mail with phishing links and viruses. They say the"suspend" the abusive account, but NO Situation does not change. Seems that...

Roberto Arias

We have a legit real estate business with our clients emails. We used this brevo. com site for 6 months. They happily take your money...

Simon

The sentiment analysis above has highlighted customer feedback at scale. The Brevo review below provides an expert take at the features that matter most to help you decide if this company is the right choice for you.

Company Overview

Industries

CRM
Email Marketing Platform
Landing Pages
Lead Generation

Target Audience

Small and medium-sized businesses
E-commerce store owners
Marketing professionals and agencies

Unique Selling Points

Brevo provides an all-in-one communication platform that integrates email, SMS, and chat functionalities.
Its advanced automation capabilities allow businesses to design complex workflows without requiring technical expertise.
Brevo offers competitive pricing with a free plan that includes essential features, making it accessible to small businesses and startups.
Pricing Plans
Free
$0/monthly
Renews at $0/monthly
No Trial
Not applicable for the free plan.

The Free plan is ideal for small businesses or individuals just starting with email marketing. It provides essential features to create and send professional email campaigns without any cost.

Best For:
This plan is best suited for individuals or small teams who are new to email marketing and have limited requirements. It is ideal for testing the platform’s capabilities without any financial commitment.

What's Included

  • 300 emails per day
  • Unlimited contacts
  • Email template library
  • Basic email support
  • Drag-and-drop email editor
  • Transactional emails
  • SMS campaigns (pay as you go)
  • Real-time reporting

What's Not Included

  • No A/B testing
  • No advanced segmentation
  • No custom branding
  • Limited automation workflows

Hidden Costs

  • Limited to 300 emails per day
  • No access to advanced analytics

Optional Add-ons

  • SMS credits
  • Dedicated IP

Payment & Billing

Payment Methods:
N/A for free plan
Currencies:
N/A for free plan
Billing Cycles:
N/A for free plan

Free Extra Features

  • Access to email template library
  • Basic reporting and analytics
Starter
$25/monthly
Renews at $25/monthly
No Trial
Refunds are not provided once the subscription period starts.

The Starter plan is designed for growing businesses that need higher email limits and additional features like A/B testing and custom branding.

Best For:
This plan is ideal for small to medium-sized businesses looking to scale their email marketing efforts with features like A/B testing and advanced reporting. It is suitable for teams that require more flexibility than the Free plan.

What's Included

  • 20,000 emails per month
  • No daily sending limit
  • A/B testing
  • Advanced statistics
  • Custom branding removal
  • Email template library
  • Unlimited contacts
  • Basic automation workflows

What's Not Included

  • No advanced automation
  • No multi-user access
  • No dedicated account manager
  • Limited integration options

Hidden Costs

  • Additional cost for SMS credits
  • No dedicated IP included

Optional Add-ons

  • SMS credits
  • Dedicated IP

Payment & Billing

Payment Methods:
Credit card
PayPal
Currencies:
USD
EUR
GBP
Billing Cycles:
Monthly
Annual

Free Extra Features

  • Access to advanced email templates
  • Custom branding removal
Business
$65/monthly
Renews at $65/monthly
No Trial
Refunds are not provided once the subscription period starts.

The Business plan is tailored for growing businesses and marketing professionals who need advanced tools for segmentation, automation, and collaboration.

Best For:
This plan is best suited for mid-sized businesses and marketing teams that require advanced tools for customer engagement and collaboration. It is ideal for users who need features like multi-user access and advanced automation.

What's Included

  • 100,000 emails per month
  • Advanced segmentation
  • Marketing automation workflows
  • Multi-user access
  • Phone support
  • Landing page builder
  • Customizable signup forms
  • Facebook Ads integration

What's Not Included

  • No enterprise-level features
  • No dedicated account manager
  • Limited API calls
  • No SLA guarantees

Hidden Costs

  • Additional cost for SMS credits
  • Dedicated IP costs extra

Optional Add-ons

  • SMS credits
  • Dedicated IP

Payment & Billing

Payment Methods:
Credit card
PayPal
Currencies:
USD
EUR
GBP
Billing Cycles:
Monthly
Annual

Free Extra Features

  • Landing page builder
  • Phone support
Enterprise
$Custom pricing/monthly
Renews at $Custom pricing/monthly
No Trial
Refunds are negotiated as part of the custom agreement.

The Enterprise plan is a fully customizable solution designed for large organizations with specific needs, offering dedicated support and advanced features.

Best For:
This plan is ideal for large enterprises that require a scalable solution with dedicated support and advanced features. It is suitable for organizations with complex marketing needs and high email volumes.

What's Included

  • Unlimited emails
  • Dedicated account manager
  • Priority support
  • SLA guarantees
  • Advanced reporting and analytics
  • Custom integrations
  • Dedicated IP
  • Single sign-on (SSO)

What's Not Included

  • Requires long-term commitment
  • High upfront costs
  • Limited flexibility for small-scale projects
  • Custom pricing may vary significantly

Hidden Costs

  • Custom implementation fees
  • Additional cost for SMS credits

Optional Add-ons

  • Custom integrations
  • Dedicated training sessions

Payment & Billing

Payment Methods:
Credit card
Bank transfer
Currencies:
USD
EUR
GBP
Billing Cycles:
Monthly
Annual

Free Extra Features

  • Dedicated account manager
  • Priority support

Brevo is a solid choice for businesses looking for an affordable and versatile email marketing platform. It is particularly well-suited for those who value multi-channel communication and ease of use.

Total Cost Calculator
Pricing Plan
Cost Breakdown

Starter Plan

Monthly Cost$25/month

Total Cost over 3 Years

Year 1$300
Year 2$300
Year 3$300
Total after Year 1
$300
Total after Year 2
$600
Total after Year 3
$900

Optional Add-ons

  • SMS credits
  • Dedicated IP

Extra Costs not Included

  • Additional cost for SMS credits
  • No dedicated IP included
Explore Features

Feature Preferences

Select your feature requirements. Must-have features are essential for your needs, while nice-to-have features are beneficial but not critical.

Hold Ctrl (Windows) or Cmd (Mac) to select multiple features

Monthly Budget Range

Select your preferred budget range. This helps us find plans that fit your financial requirements.

Recommended Plans

Select features to get plan recommendations
Brevo Competitor Comparison

Select the features that are important to you. This will help us match competitors based on your needs.

Adjust how much you want to consider price in the comparison.

Features OnlyBalancedPrice Focused

Competitor Rankings

Mailchimp
Best Match

Mailchimp is a popular email marketing platform known for its user-friendly interface and extensive template library.

Match Score: 0%
Mailchimp’s pricing starts at $13/month, which is higher than Brevo’s entry-level plans.
Key Differences: Mailchimp offers more advanced analytics but has higher pricing tiers compared to Brevo. Brevo provides better SMS and multi-channel communication features.
When to Choose: Choose Mailchimp if you prioritize advanced analytics and a wide range of templates.
When Not to Choose: Avoid Mailchimp if you need affordable multi-channel communication tools.
ActiveCampaign

ActiveCampaign specializes in marketing automation and CRM, making it a strong choice for businesses focused on customer engagement.

Match Score: 0%
ActiveCampaign’s pricing starts at $29/month, which is higher than Brevo’s Starter plan.
Key Differences: ActiveCampaign offers more robust automation features, but its interface is less intuitive than Brevo’s.
When to Choose: Choose ActiveCampaign if you need advanced CRM and automation tools.
When Not to Choose: Avoid ActiveCampaign if you are looking for a beginner-friendly platform.
Constant Contact

Constant Contact is a reliable email marketing platform that focuses on ease of use and customer support.

Match Score: 0%
Constant Contact’s pricing starts at $12/month, which is comparable to Brevo’s Starter plan.
Key Differences: Constant Contact lacks advanced automation features but excels in customer support and ease of use.
When to Choose: Choose Constant Contact if you need excellent customer support and simple email marketing tools.
When Not to Choose: Avoid Constant Contact if you require advanced automation and multi-channel communication.
User Feedback

Common Praise

Users appreciate the intuitive drag-and-drop editor, which simplifies email creation.
The platform’s automation workflows are highly praised for their flexibility and ease of use.
Brevo’s customer support team is often commended for being responsive and helpful.

Common Complaints

Some users report that the platform’s interface can be slow during peak usage times.
The reporting and analytics features are considered basic compared to competitors.
There are occasional issues with email deliverability for certain domains.

Success Stories

An e-commerce business increased sales by 30% using Brevo’s automation workflows to send personalized product recommendations.
A healthcare company improved patient engagement by 40% through targeted email campaigns.
A real estate agency generated 50% more leads by utilizing Brevo’s landing page builder and email marketing tools.

Potential Deal Breakers

The lack of advanced analytics may deter data-driven marketers.
Limited API capabilities can be a challenge for developers needing extensive integrations.
High costs for SMS campaigns can be prohibitive for businesses relying on multi-channel communication.
Final Verdict

Brevo Pros

  • Affordable pricing with a free plan for beginners.
  • Multi-channel communication capabilities, including SMS and chat.
  • User-friendly interface and drag-and-drop editor.
  • Advanced automation workflows for customer engagement.

Brevo Cons

  • Limited advanced analytics compared to competitors.
  • API capabilities are not as robust as some other platforms.
  • SMS campaigns can become costly for high-volume users.

Recommended For:

Not Recommended For:

Frequently Asked Questions